Pathways to eCommerce - Sell on Websites & Marketplaces - In Person

This is the third module of the Pathways to eCommerce Selling Online Programme – six practical sessions to help you build and grow your ecommerce business.

This session helps you choose the right mix of website, marketplace and social selling channels for your products, customers and growth plans.

Topics include: comparing your own website, online marketplaces and social commerce; ecommerce platforms such as Shopify, Wix, Squarespace and WooCommerce; website set-up, security, accessibility, navigation, checkout and SEO; marketplaces such as Amazon, eBay, Etsy, Not On The High Street and Faire; seller accounts, listings, orders, returns and marketplace analytics; and social selling on TikTok Shop and Instagram.

The session is also available online through a separate listing.

The six modules in the programme are:

· Tuesday 10 November – Get Serious about Selling Online

· Tuesday 17 November – Research your Customers and Competitors

· Tuesday 24 November – Sell on Websites & Marketplaces

· Tuesday 1 December – Product Listings, Images and Videos

· Tuesday 8 December – Pricing, Profit and Product Launch

· Tuesday 15 December – Boost your Performance

Please book separately for each event.

Speaker: Karen Riddick, Pathways Growth Coach, South of Scotland Enterprise. Karen has run her own businesses for over 17 years and has more than 9 years' experience delivering business coaching and advice.