Keon West 'The Science of Racism'

The Science of Racism

Polls show that if you ask the average person even the most basic question - 'Does racism still exist?' - about 50% of people will say that it does, while the other 50% will say that it doesn't. Despite increasingly vocal and polarized opinions on both traditional and social media platforms, as a society we have no more clarity about racism than we did a generation ago.In the ground-breaking The Science of Racism Professor Keon West cuts through the divisive anecdotes and rhetoric with decades' worth of clear, factual, rigorous science - the data that reveals truths about racism that are shocking and tragic, but also (somehow) funny and entertaining.He explains how we know, for example, that Black people are up to 50 per cent less likely to be called in to interview than identically qualified White people. He shows how we know there's a financial cost of selling items online while Black. He reveals the effects of racism on our friendships, relationships, healthcare and justice system. And he exposes the continued prevalence of racism, and the inadequacy of our many attempts to address it. Whatever you've read before, this book will ensure that you never see racism in the same way again.

Keon West

Keon is a Professor of Social Psychology, the Director of Equalab the President-Elect of the Society for the Psychological Study of Social Issues (founded 1936), and an editorial board member for the journal Personality and Social Psychology Bulletin. Keon has received numerous international awards for his research, teaching, media engagement, and social activism. He has also appeared over 100 times as a psychological expert and presenter in a variety of international media including the BBC World Service, Radio 4, Channel 4 and the Guardian. He is especially well known for his research on prejudice, sexual orientation, and sexual health.

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