Instagram Growth For Makers: Get Seen & Grow Your Audience

This session is designed to help you move beyond just posting, and start growing your audience in a way that feels manageable, intentional, and effective.

You’ll learn how to use your data (without overwhelm), spot what’s working, and make simple changes that lead to better reach, stronger engagement, and more consistent growth.

We’ll also explore practical ways to create and share content more efficiently — so Instagram supports your creative work, rather than taking over it.

What you'll learn

• Understand your Instagram analytics (and what actually matters)
• Identify which content is helping you grow — and why
• Improve reach and engagement without posting more
• Use features like Trial Reels to test and learn safely
• Plan and batch content to save time and stay consistent
• Learn from others (without copying or losing your style)
• Explore other platforms like TikTok or YouTube without distraction

Who it’s for:

• Makers and artists who are already posting and want to grow
• Anyone feeling stuck, inconsistent, or unsure what’s working
• Those who’ve taken the Foundations or Content workshop (or have similar experience)
• Hobbyists and professionals looking to build visibility and momentum

This workshop will help you:

• Feel more confident using your data to guide decisions
• Grow your audience without guesswork or burnout
• Build a simple, repeatable approach to improving your content over time

About the host
I’m Charlotte - a ceramic artist and social media strategist with 15+ years’ experience.

Since October 2025, I’ve grown my own ceramics content to over 20 million views, building an engaged audience and generating real commissions through Instagram.

I combine industry experience with what’s working right now to teach practical, realistic ways to use Instagram as an artist or maker.

Praise for Charlotte's previous workshops

Know what’s Happening Next — before everyone else does.

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Host or Publisher Charlotte Tomkins