Ask Female Founders: When is the right moment to go all-in?

Name: Ask Female Founders: When is the right moment to go all-in?
Start: 2026-03-26T17:30:00+01:00
End: 2026-03-26T19:30:00+01:00
Location: Avomind

Schedule

Thu Mar 26 2026 at 05:30 pm to 07:30 pm

UTC+01:00

Location

Avomind | Berlin, BE

Ask Female Founders // Are you building a digital product on the side? You may sell it some day. Ask our female founder how she did it.
About this Event

When is the moment to go all-in with your startup? Building digital products on the side next to a main job is a trend, and has been a founding style of women since many years. But when is the right moment to go all-in and work full-time on your startup idea? We talk with Vijeta Ojha, who shares her experiences of her ten-year journey of building software products in various roles and selling one of her projects.

Join us in Berlin Mitte and bring all your questions — about entrepreneurship, product building, growth, funding, and life as a (female*) founder.

💡 Key learnings:

Get clarity on when to go all-in — and what “ready” really looks like
Take motivation from a female builder’s journey with real, relatable turning points
Learn how to sell your project confidently and recognize the right timing
Spot early signals of when a project is failing — and how to move on fast and smart
Understand the most important facts about the Berliner Startup Stipendium that can support your next step
Meet the head coach in person and get direct answers to your questions about the program

Application Berliner Startup Stipendium until May 4th 2026
Start Stipendium: June 1st 2026

🧑‍🏫 Speakers

Vijeta Ojha - Senior Product Manager at AVOW

Vijeta Ojha is a product leader and founder with over ten years of experience in software product management. Alongside her corporate career, she has launched several software ventures and can talk us through her fundraising and selling experience. At this event, Vijeta will share how side projects can become powerful learning opportunities — and how small ideas can grow into meaningful products.

moderated by: Etta Dannemann in her role as head coach

Etta Dannemann moderates the event in her role as Startup Coach at the SIBB Incubator. As a solopreneur, trainer, and architect by education, she loves creating new things — but even more, supporting others as they build and grow. Etta is passionate about empowering women in tech, helping them turn their ideas into action and leave their unique mark on the world.

🎯 Who is this event for?

Female tech founders in Berlin with an idea or technology case
Builders who are ready to go all-in and want a clear path forward
Women exploring startup founding as a serious next step
Founders who want to make their project pitchable and sellable
Anyone looking for clarity on commit vs. pivot/let go decisions

About the event location:

is a go to firm to hire commercial, strategy and analytics talent globally.

We love working with companies seeking expansion into the new markets; enterprises that need to scale-up fast and the firms looking for very niche talents with very particular requirements.

Speed is our core value - and we appreciate companies that need rapid results.
We are a global firm - working from Berlin, Barcelona, Miami, Toronto and Jakarta - servicing our clients in each of the key growing regions.

We have a worldwide network with over 200 leading academic institutions (incl. top tier MBA programs) that is the cornerstone of our proprietary network.