What Makes A Story Stand Out - Media Training with KSBY

Event Name: What Makes A Story Stand Out - Media Training with KSBY
Presenters: Executive Reporter Kathrene Herndon, Local Sales Manager Angela Lynch, Senior Manager of Creative Services/Promotions Michael Macias

Event Description:
Our February program is a media training workshop that will improve how you communicate with local media partners like KSBY. Our goal is to better understand how to present events, stories, and mission in ways that resonate with a newsroom and the community.

The program will cover:

• How nonprofits can effectively pitch stories, their impact, and events
• Tips and best practices for on-camera and off-camera interviews
• What makes a story more compelling or newsworthy
• How nonprofits can collaborate with KSBY to increase visibility for their work and ensure messaging reaches the community

KSBY’s insights will help nonprofits improve how they communicate, and in turn, help them provide stronger, more relevant content.

Perfect for:
Nonprofit leaders, staff, board members, communications and development professionals, and anyone responsible for sharing their organization’s story. Ideal for those who want to strengthen media relationships, improve pitching and interview skills, and ensure their mission and impact are communicated clearly and compellingly to the community.

Lunch will be catered by Urbane Cafe

Know what’s Happening Next — before everyone else does.

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Host or Publisher AFP San Luis Obispo County Chapter