Understanding & Differentiating From Your Competition

This working session helps founders map their competitive landscape rather than assuming they already know it. That means identifying who they’re really up against -- often not who they’d first guess -- where those competitors are strong, and where there may be an opening no one has claimed yet. A structured framework keeps the conversation focused on useful insights rather than simply listing competitors and their shortcomings. Founders leave with a clear-eyed understanding of where they stand and a specific angle they can point to as their own.
Co-facilitated by Shannon Knoepke, Market President, Townsquare Media and Peter Burghardt, Executive Director, Collider.