Social Selling with Sales Navigator - Live Workshop in Manchester

This is a practical workshop to help sellers use Sales Navigator to engage prospects, manage their time, and get better results. You'll learn the features, how to deploy them and how to identify the best prospect on the platform.

As part of the workshop, you'll learn how to leverage LinkedIn and Sales Navigator as part of a holistic strategy, where LinkedIn activity can increase success in cold calling and email outreach, as well as using a fully LinkedIn approach

• Sales Navigator Tour of Features.
• How to use filters and lists.
• Leveraging Account IQ for intelligence.
• Buyer intent and how to use it.
• Which prospects are best for LinkedIn outreach?
• Outreach - How to message prospects and get replies.
• Building a multi-threaded prospecting process with LinkedIn and Email / Calls.

This workshop will give you the know-how and process to engage prospects on LinkedIn to book more meetings, shorten the sales cycle, and close more deals.

By the end of this workshop, participants will:

Navigate Sales Navigator Efficiently

Gain a comprehensive understanding of Sales Navigator’s features and interface, ensuring they can confidently utilise all available tools.

Utilise Filters and Lists Effectively

Learn how to apply advanced search filters to pinpoint high-potential leads and create targeted lists for efficient lead management.

Leverage Account IQ for Strategic Insights

Understand how to use Account IQ to gather valuable intelligence on target accounts, enabling more informed and strategic decision-making.

Identify Buyer Intent

Discover methods for recognising and interpreting buyer intent signals, enhancing their ability to engage with prospects at the right time.

Select Optimal Prospects for LinkedIn Outreach

Develop skills to identify which prospects are most suitable for LinkedIn outreach, increasing the likelihood of successful connections.

Craft Effective Outreach Messages

Learn best practices for messaging prospects on LinkedIn to maximise response rates and foster meaningful engagement.

Build a Multi-Threaded Prospecting Process

Understand how to integrate LinkedIn with email and phone calls to create a robust, multi-threaded prospecting strategy that improves conversion rates.

Through these outcomes, participants will be equipped with the knowledge and skills necessary to harness the full potential of Sales Navigator, driving more effective and efficient prospecting efforts.