Natwest & WMG CTA Funding Accelerator: Fund your vision

This first workshop in our six-part Funding Accelerator series is designed to

help you align your growth goals with the right funding strategy. Because chasing the

wrong money can cost more than just equity, it can cost you your vision.

Why attend?

• A clear and compelling value proposition is the cornerstone of a successful business. It’s not just about what your product or service does—it’s about why it matters to your customers. A well-crafted value proposition communicates the unique benefits you deliver, differentiates your offering from competitors, and resonates with the specific pain points and aspirations of your target customer. In this presentation, we’ll explore the key elements of an effective value proposition and how to align it with customer needs.

• Clarify your growth goals: Step back from the day-to-day and reconnect with the

bigger picture. What does success really look like for you?

• Find the right funding fit: Explore the full funding landscape and learn how to match

your business needs with the right capital and if funding is even the right move.

• Avoid costly missteps: Misaligned funding can slow you down or burn you out. This

session helps you make confident, strategic decisions from the start.

• Practical, not just theory: Through guided exercises and real-world examples, you’ll

leave with a clearer funding roadmap tailored to your business.

• Build on your terms: Whether you’re bootstrapping, scaling fast, or somewhere in

between, this workshop helps you fund your vision, your way.

Speaker Bios:

Hear real stories from founders and experts who’ve navigated the funding journey, what

worked, what didn’t, and what they’ve learnt.

Federico Melotti Co-Founder of Clearscope a med-tech start up based in the West Midlands and current Principal engineer from WMG.

Danny Harrison Innovation manager (Health/MedTech) WMG SME Group.

This session is ideal for:

• Entrepreneurs and founders at any stage, whether you're just starting out or already

scaling.

• Business owners exploring funding for the first time or reassessing their current strategy.

• Startup teams looking to align their growth goals with the right funding approach.

• Purpose-driven leaders who want to grow without compromising their values or vision.

• Anyone who thinks they need funding but don’t know where to go to find it.

Pre-event Actions:

To get the most out of this session, please complete the following before attending:

1.Download the NatWest Accelerator App

Available on iOS and Android. This is your hub for resources, updates, and community support.

2.Click on “Funding Accelerator”

Navigate to the Funding Accelerator section to access session materials and updates.

3.Apply to join the Funding Group

Apply to join the Funding Group to gain access to our exclusive group where you can:

• Ask funding-related questions

• Share your funding goals

• Connect with fellow entrepreneurs

Finally, please complete this short pre-joining survey (NW) here - Funding Accelerator: Pre-joining survey

All information used in this presentation you are registering for is produced for information purposes only and is for the sole use of the attendees at the

presentation.

Whilst we feel this topic is beneficial to business owners, the views expressed are not intended to be and should not be viewed as individual advice or as a

recommendation by Royal Bank of Scotland, NatWest, Ulster Bank, or any third party. You should seek independent advice in respect of issues that are of

concern to you.

To the maximum extent permitted by law we expressly disclaim all representations, warranties, or assurance of any kind, expressed or implied, that are made to

the accuracy or completeness of the information contained in this presentation and do not accept any obligation to update or correct any information contained

herein.

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