Grow your sales: Master Customer-Obsessed Selling

Schedule

Thu May 14 2026 at 10:00 am to 01:00 pm

UTC+01:00

Location

NatWest Moorgate | London, EN

Advertisement
In this hands-on workshop, we’ll help you create detailed customer personas that drive your marketing and sales strategies.
About this Event

Using proven techniques, you’ll learn how create your ideal customer profiles, as well as learn from real-world case studies to show you how they work in practice.

This workshop is your chance to develop a clear understanding of your target audience and use it to make data-driven decisions that fuel business growth.

Book now to secure your space and discover:

• How to build your customer persona

• How to validate and test your customers’ needs

• Real life experience from business founder, Jack Howson

• Q&A

This is a great opportunity to laser-focus your sales activities and hear from experts and fellow entrepreneurs on how they identified their ideal customers.

Following each workshop there’s an additional one-hour session to implement actions and learnings with support of your peers and our experienced Accelerator team. Master Customer Obsessed Selling is followed by an Action Lab session to take one action towards understanding your customer needs & developing your customer persona.

Pre-event Actions:

To get the most out of this session, please complete the following before attending

  • Download the NatWest Accelerator App

Available on iOS and Android. This is your hub for resources, updates, and community support

  • Click on “Sales Accelerator”

Navigate to the Sales Accelerator section to access session materials and update

  • Apply to join the Sales Group

Apply to join the Sales Group to gain access to our exclusive group where you can:

  • Ask sales-related questions
  • Share your funding goals
  • Connect with fellow entrepreneurs

Disclaimer (1.0)

All information used in this presentation you are registering for is produced for information purposes only and is for the sole use of the attendees at the

presentation.

Whilst we feel this topic is beneficial to business owners, the views expressed are not intended to be and should not be viewed as individual advice or as a

recommendation by Royal Bank of Scotland, NatWest, Ulster Bank, or any third party. You should seek independent advice in respect of issues that are of

concern to you.

To the maximum extent permitted by law we expressly disclaim all representations, warranties, or assurance of any kind, expressed or implied, that are made to

the accuracy or completeness of the information contained in this presentation and do not accept any obligation to update or correct any information contained

herein.

During the event photographs may be taken on behalf of the host with a view to posting on social media to promote services offered to customers. If you do not

wish to be included in the photographs please notify us.

For the avoidance of doubt Royal Bank of Scotland/NatWest Bank/Ulster Bank does not produce the materials for all presentations. This disclaimer applies equally

to any materials or presentations produced by a third party.

By registering for this event you agree that you have read and expressly agree to the use of your personal data submitted as part of your event registration by

Eventbrite in accordance with their:

• Terms of Service:(https://www.eventbrite.co.uk/help/en-gb/articles/251210/eventbrite-terms-of-service/),

• Data Processing Addendum for Organisers (https://www.eventbrite.co.uk/help/en-gb/articles/429030/data-processing-addendum-for-organizers/); and

• Privacy Policy (https://www.eventbrite.co.uk/help/en-gb/articles/460838/eventbrite-privacy-policy/), which Eventbrite may update from time to time.


Agenda

🕑: 10:00 AM - 10:20 AM
Arrival & networking
🕑: 10:20 AM - 11:00 AM
Master your customer-obsessed selling workshop
🕑: 11:00 AM - 12:00 PM
Founder story: Jack Howson
Host: Jack Howson
🕑: 12:00 PM - 01:00 PM
Action Lab: Complete actions with the support of founders and accelerator team
Advertisement

Where is it happening?

NatWest Moorgate, 94 Moorgate, London, United Kingdom

Event Location & Nearby Stays:

Tickets

USD 0.00

Icon
Know what’s Happening Next — before everyone else does.
NatWest Entrepreneur Accelerator

Host or Publisher NatWest Entrepreneur Accelerator

Ask AI if this event suits you:

Discover More Events in London

Global Business Roadshow 2026 - Build Stronger StartUps
Thu, 14 May at 09:00 am Global Business Roadshow 2026 - Build Stronger StartUps

Barclays Innovation Hub Powered by Eagle Labs

BUSINESS SPORTS
Postural Tachycardia Syndrome: Back to Basics - Educational Masterclass
Thu, 14 May at 09:00 am Postural Tachycardia Syndrome: Back to Basics - Educational Masterclass

30 Euston Square

HEALTH-WELLNESS
Business Growth Masterclass London by London Business Network - 14 May 2026
Thu, 14 May at 09:00 am Business Growth Masterclass London by London Business Network - 14 May 2026

116 Pall Mall - Institute of Directors

BUSINESS MEETUPS
Independent Schools Show, Summer Fair 26
Thu, 14 May at 09:15 am Independent Schools Show, Summer Fair 26

The Royal Horticultural Halls, Lindley Hall and Lawrence Hall

Climbing Wall Instructor Abseil Module Assessment
Thu, 14 May at 10:15 am Climbing Wall Instructor Abseil Module Assessment

The Castle Climbing Centre

WORKSHOPS TRIPS-ADVENTURES
Infectious Diseases Working Party - In Person - BIVDA Members only
Thu, 14 May at 10:30 am Infectious Diseases Working Party - In Person - BIVDA Members only

299 Oxford St

PARTIES ENTERTAINMENT
Kilburn Library  Coffee Morning :  Pension Advice
Thu, 14 May at 11:00 am Kilburn Library Coffee Morning : Pension Advice

Kilburn Library (Brent)

Executive Boardroom Luncheon London by London Business Network\u201314 May 2026
Thu, 14 May at 12:00 pm Executive Boardroom Luncheon London by London Business Network–14 May 2026

116 Pall Mall - Institute of Directors

BUSINESS MEETUPS
Talking and Touring at Makerversity
Wed, 22 Jul at 04:00 pm Talking and Touring at Makerversity

Makerversity

WORKSHOPS
GreenwichB2B Link 'n Drink
Tue, 05 May at 06:30 pm GreenwichB2B Link 'n Drink

Greenwich Tavern

BUSINESS
London Business Networking Event
Thu, 03 Dec at 07:30 am London Business Networking Event

London

BUSINESS
How to Start and Run a Successful Restaurant, Coffee Bar or Food Business
Wed, 28 Sep at 10:00 am How to Start and Run a Successful Restaurant, Coffee Bar or Food Business

The British Library Business & IP Centre

WORKSHOPS BUSINESS
South Business Networking Event
Mon, 24 Oct at 11:00 am South Business Networking Event

London

BUSINESS
Tips for having a successful business!
Tue, 28 Mar at 01:00 pm Tips for having a successful business!

Dianetics & Scientology Life Improvement Centre

BUSINESS
Master Communication: The Personal Efficiency Seminar
Fri, 22 Mar at 01:00 pm Master Communication: The Personal Efficiency Seminar

Dianetics & Scientology Life Improvement Centre

WORKSHOPS BUSINESS
How to Start a Business: Free in person event
Thu, 04 Apr at 04:00 pm How to Start a Business: Free in person event

Dianetics & Scientology Life Improvement Centre

BUSINESS
Unleash Your Entrepreneurial Spirit: Free Event for Aspiring Entrepreneurs
Thu, 04 Apr at 04:00 pm Unleash Your Entrepreneurial Spirit: Free Event for Aspiring Entrepreneurs

Dianetics & Scientology Life Improvement Centre

BUSINESS
Build Your First Successful AI SaaS Startup Today! - Workshop
Wed, 24 Apr at 01:00 pm Build Your First Successful AI SaaS Startup Today! - Workshop

Regus Office

WORKSHOPS BUSINESS
Launch Your Own Successful AI App | AI Startup | Workshop 2025
Tue, 30 Apr at 01:00 pm Launch Your Own Successful AI App | AI Startup | Workshop 2025

TBD

BUSINESS WORKSHOPS
AI for Everyone:  Machine Learning Fundamentals
Mon, 13 May at 06:00 pm AI for Everyone: Machine Learning Fundamentals

London

WORKSHOPS BUSINESS

What's Happening Next in London?

Discover London Events