Embassies Business Fair and Conference

The conference will bring together embassies, investors, buyers, manufacturers, suppliers, distributors, entrepreneurs and trade stakeholders to support business exchange, market access and cross-border trade opportunities. The event aims to connect local businesses with foreign embassies and international markets, helping to facilitate trade and investment partnerships while strengthening economic cooperation between Africa and the global community. The conference programme is expected to include high-level discussions, sector-focused sessions, buyer engagement opportunities, product showcases, business matchmaking and investment-led conversations designed to support businesses looking to expand beyond their immediate markets. 

Key focus sectors include agriculture, tourism and hospitality, education and skills development, creative industries, manufacturing and industrialisation, ICT and innovation, healthcare, automotive, SMMEs/MSMEs and township economy development.