Eat the Food You Buy | A Live Low‑Waste Cooking Demo with The Lagom Chef
About this Event
Overview
To celebrate the launch of his upcoming book Eat the Food You Buy, join us at the Smeg London Store for a live cooking demonstration with Martyn Odell, also known as The Lagom Chef, focused on making the most of the food you already buy.
This engaging in-store event explores simple, flavour-led ways to reduce food waste, cook more intuitively and build confidence in the kitchen. Co-hosted by Martyn alongside Smeg home economists, the experience brings Smeg appliances to life through live cooking, practical tips and tasting.
Event Highlights
- 45 minute live cookery demonstration.
- Welcome drink and vegan canapé on arrival
- Complimentary tasting samples included
- Practical tips for reducing food waste at home
- Opportunity to purchase Martyn’s new book, and get it signed!
- £25 per person
What To Expect
This relaxed yet informative cookery edit blends food, design and real-world kitchen know-how. Guests will be welcomed with a drink and canapé before taking their seats for a live demonstration centred on smarter shopping, flexible recipes and everyday cooking confidence.
Martyn will show how small mindset shifts - from how you shop to how you store ingredients - can transform the way you cook at home, all supported by thoughtful kitchen design and reliable appliances.
Watch & Learn
See Smeg appliances in action as Martyn prepares a selection of adaptable dishes designed to help you use what’s already in your fridge.
Throughout the demonstration, Martyn will share his approach to “lagom” cooking - finding the balance between enjoyment, sustainability and practicality - while Smeg highlights how intuitive appliances support efficient, creative home cooking.
Taste Something New
Enjoy tasting samples of the dishes prepared during the demonstration and experience how simple ingredients can be transformed into delicious, low-waste meals with the right techniques.
About Martyn Odell
Martyn Odell (aka The Lagom Chef) has been a chef since fifteen, having worked in many food spaces from restaurants and street food to cookery schools and recipe development. ‘Lagom’, a Swedish philosophy Martyn swears by, is all about balance and moderation, and he brings that to life with his creative, no-nonsense approach to cooking. His passion for food and educating people on waste-free cooking is plain to see in his online videos, which have gained him millions of followers around the world. Eat the Food You Buy is his first book.
Ticket Information
Tickets are £25pp
Important Information
Please note that dishes prepared on the night may include allergens. If you have any concerns, please email ahead of booking.
Agenda
🕑: 05:30 PM - 06:00 PM
Welcome Drinks & Canapes
Info: Choose between prosecco or a non-alcoholic beverage and a selection of canapes.
🕑: 06:00 PM - 06:45 PM
Live Cooking Demonstration
Info: Watch Martyn bring some of his favourite dishes to life - and learn how to make the most out of your food waste!
🕑: 06:45 PM - 07:15 PM
Food Samples & Q&A
Info: Enjoy a small sample of the dishes Martyn makes on the night, plus the opportunity to ask any questions to the Smeg team.
Where is it happening?
Event Location & Nearby Stays:
GBP 25.00











