Day of Data Albany 2026 Sponsorship

Welcome!

We appreciate your taking the time to consider sponsoring Day of Data Albany and we’ve put together some information about our plans that highlight the benefits of sponsorship.

Event Overview

Day of Data Albany is an all-day technical training event organized by the Capital Area SQL Server User Group, a 501(c)(3) non-profit organization. This event provides data-centric training to anyone interested in making the trip to New York's Capital Region for this in-person event.

Day of Data provides technical and professional development sessions geared towards software developers, data professionals, IT professionals, students, and anyone else interested in learning in-demand skills. While there is a focus on the Microsoft data platform, sessions span many data platforms, products, and technologies. Cross-platform and cross-cloud development is common and we ensure that our program provides a diverse array of session topics and experience levels.

As a sponsor of Day of Data Albany, you are enabling us to provide free high-quality technical training to our local and regional communities. As a driving force behind this event, you will help shape what the attendees see, hear, and take away from Day of Data. Your presence at our event, as well as your promotion of the event, will ensure the value of your sponsorship of this conference.

Breakfast and lunch are provided on-site as a way to promote networking between the attendees, speakers, and sponsors. A dedicated area is available for the sponsors so that attendees will have the opportunity to meet with them throughout the day.

We work hard to ensure that this event will be a great experience for everyone, particularly our sponsors, who help to cover the cost of the event. This not only allows us to plan a better Day of Data, but also to keep the cost to attendees as low as possible. This is our 9th data platform conference in Albany, NY. Our goal is to provide the best data-centric training possible, and we hope that you’ll join us!

How Much Does It Cost To Be a Sponsor?

Sponsorship ranges from $500 to $3000 depending on the package selected. We are always willing to discuss customized solutions to meet your needs.

Bronze Sponsorship — $500 prepaid.

• Name and logo with a link on our Day of Data website.

• Name and logo with a link in all communications before the event.

• Printed materials in the attendee event bag

• Raffle item to attendees ($100+ value). Event staff will scan raffle tickets for you.

Silver Sponsorship — $1000 prepaid.

All benefits the Bronze Sponsorship including:

• Sponsor table for advertising, recruiting, networking, etc.

• Raffle item with a special sponsor introduction (Raffle item be provided by the sponsor ($200+).

• Conclusion slide in all speaker presentations

• Giveaway item in attendee event bag

• Banner and sponsor intro on the Day of Data site

Gold Sponsorship — $2000 prepaid.

All benefits the Silver Sponsorship including:

• eBlast to all registered attendees prior to the event, sent on behalf of Day of Data

• Copy of opted-in mailing list provided after the event

• Additional news about the sponsor with promotion on the Capital Area SQL Server Group site

• Banner (provided by the sponsor) at the event.

• 30 minute demo or sponsor session during lunch

Platinum Sponsorship — $3000 prepaid (limited to three)

All benefits the Gold Sponsorship including:

• Name and logo on attendee bags

• Choose from one of the below platinum sponsorship opportunities:

Speaker Dinner Sponsor: A private dinner is provided for speakers the night before SQL Saturday. Your company will be listed as the sole sponsor of the speaker dinner on the website, literature, and at the event. You are welcome to coordinate this dinner and customize your presence as you see fit.

Post-Event Party Sponsor: A party is held after SQL Saturday as a thank-you to our volunteers, speakers, and sponsors. Your company will be listed as the sole sponsor of the post-event party on the website, literature, and at the event. You are welcome to coordinate this gathering and customize your presence as you see fit.

Shirt Sponsor: We provide event shirts to the speakers and volunteers to wear throughout the weekend. Your company will have their logo and name added to the sleeves of these shirts, as well as be recognized as the sole sponsor of our event shirts.

All fees must be paid in advance.

Note that these sponsorship plans provide guidance and expectations for prospective sponsors. If there are benefits or in-kind payments not listed here that you are interested in, please contact the organizers to discuss further. We are happy to customize your sponsorship so that it provides the best possible experience for you.

The Raffle – Your Key to Success!

The biggest challenge with community events is capturing contact information for follow-ups. Few attendees will have business cards and having them hand-write their info often leads to data loss due to the inability to read what they wrote. We provide attendees with a set of pre-printed raffle tickets (see below) that contain their name and email address; they are then able to put these tickets into the raffle box at each sponsor table to attempt to win a prize. This gives you 100% readability and 0% loss! It is also more effective than any other technique we’ve seen for trying to capture contact information and that includes scanning their name badge.

Because we want you to be successful, all of our sponsorship levels include the requirement that you provide a raffle prize of at least $50 in value. This prize highlights your creativity and involvement in the technical community and can be a significant draw for attendees.

We provide the raffle boxes. We will have one centrally-located area for all absentee vendors’ raffle boxes, placed in the same area as our onsite vendors. Raffle ticket collection will proceed through the end of the day. If someone from your team is present, we’ll ask them to draw the winning ticket, otherwise we will draw the ticket. Attendees must be present to win. If there is a physical prize, we will give it to them, otherwise we will forward you their contact information for you to follow up with (for shipping/delivery information, etc).

After the event we will mail you the attendee information from the raffle tickets from your box so you can follow up. Please note that for privacy/compliance reasons, we cannot share attendee contact information with you unless they have entered your raffle or provide explicit permission to do so.

Event Logistics

We’ll open the doors to sponsors at 7:00am EST. Sponsors will be provided with a table, chairs, and access to power. Please let us know what you need in advance, and we will do everything we can to accommodate your needs. Sponsor tables will be centrally located in the same area as registration and breakfast/lunch to make it easy for attendees to stop by at any time throughout the conference. We encourage sponsors to remain on site throughout the event and, if possible, to have a representative present at the end of the day to personally present your prize when the raffle winners are announced.

Breakfast and lunch will be provided to sponsors that have registered. Please have everyone from your team that will be attending register so that we can have enough food available for everyone. There is no need for sponsor representatives to pay the lunch fee. We are covering this for you. Please register here:

https://www.eventbrite.com/e/day-of-data-albany-2026-tickets-1981149592763

Contact Us

We hope you’ll support this event! If you have any questions, comments, or suggestions, please contact Edward Pollack at [email protected].

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