The Strategic Game of Winning BIG Sales to BIG Customers

Join us for ‘The Strategic Game of Winning BIG Sales to BIG Customers’, a workshop designed specifically to give you a strategic edge in closing big deals while mitigating the risks.

This isn't your typical sales training—this is about winning strategically and winning BIG!

Key outcomes:

• Gain a strategic advantage before the RFP is even issued.
• Understand the Enterprise Sales Cycle to ensure profitable return on time (ROT).
• Learn how to pre-empt and counter competitor activity.
• Discover how procurement teams make decisions and how to use this to your advantage.

What you will learn:

• A strategic sales process designed to WIN BIG sales.
• The 9 weaknesses of Relationship Selling and how to avoid them.
• How to win with the ‘Strategic Enterprise Sales Cycle’.
• Insider tips on winning RFPs.
• Competitive advantage strategies, including pre-emptive tactics and deep research.
• BIG company penetration strategies
• How to write proposals for BIG sales
• How to develop and leverage competitor intelligence to stay ahead.

Who Should Attend: This workshop is ideal for senior salespeople, sales managers, and senior managers aiming to secure major sales. Intermediate salespeople looking to elevate their careers will also find immense value in this program.

This session is aimed at:

Professional services, Construction and Health and Social care businesses in Greater Manchester with 10 staff +.

EnterprisingYou and sole trader clients Not Eligible

Eligibility Criteria

• Greater Manchester Clients Only

• Micro business, small and medium-sized enterprise, or large business

• Social enterprises where these engage in economic activity.
• Service businesses in construction, healthcare, Business, Financial, Professional Services sectors

As this workshop is fully-funded, businesses are subject to funders' eligibility criteria. Please keep an eye out for communication from our Enquiry team at GM Business Growth Hub who will discuss your eligibility and complete paperwork. If your place is confirmed, you will receive an email from us with further details.

Alison Fell, a seasoned Business Owner, brings over twenty years of experience in sales, marketing, and business development. She specialises in guiding clients towards transformational growth through the development and execution of highly effective sales strategies. Utilising cutting-edge digital tools, Alison fosters a culture of resilience and excellence, empowering businesses to thrive in today's dynamic market landscape

Host or Publisher The Growth Company