Shaping Products That Click: Practical UX/UI & Branding

Synth are a creative studio using design to solve real problems in thoughtful, unexpected ways. They collaborate with clients around the world to create work that’s useful, beautiful and playfully bold.

During this session, Liam, the Founder and Creative Director at Synth, will talk through the process and ethos behind a few key projects, from shaping product design and creative for Volvo to collaborating with brands like La Liga, The University of Oxford and Panasonic. These examples will highlight how a multi-disciplinary approach can unlock fresh perspectives and practical solutions across different industries.

This session is designed for founders and business leaders who want their products to be intuitive, user-friendly and stand out in a competitive market. Through practical insights into UX/UI design and branding, you’ll gain strategies to improve how customers experience your product. You’ll leave with actionable takeaways and a clear sense of how Synth can support you in turning these ideas into a polished, scalable solution.

Liam O’Neill is the Founder and Creative Director of Synth, a creative studio focused on crafting intuitive, user-focused digital products and brands. His philosophy on design is rooted in play, curiosity and working across disciplines, an approach that resists easy definition but consistently brings variety and new insights into client partnerships. This spirit of exploration ensures that every collaboration balances creativity with impact, delivering design that’s both imaginative and effective.

P/S: Space is limited and available on a first-come, first-served basis.

Host or Publisher Sheffield Technology Park