Rooted in Community

Strong local businesses don’t grow in isolation — they grow through relationships, relevance, and a clear sense of purpose. Rooted in Community is a practical, inspiring workshop designed for business owners who want to deepen their connection to the communities they serve while increasing visibility and long-term sustainability.

· Participants will explore how to strengthen local relationships by identifying meaningful partnerships, collaborations, and community touchpoints that build trust and customer loyalty.

· The workshop also highlights locally focused marketing strategies that help businesses increase visibility where it matters most — connecting with real people in real places, both online and offline

· Finally, attendees will clarify their values, story, and role within the local economy to better align their business with community impact and authentic growth.

This session is ideal for place-based businesses, service providers, and entrepreneurs who want to grow with intention, stand out locally, and build a business that truly belongs in their community.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Valley Sierra SBDC