Preparing to Export: Choosing Your Market

Community Futures North Okanagan is pleased to welcome Amber Piche, Export Advisor with Export Navigator, for the" Preparing to Export: Choosing Your Market" workshop.

In this hands-on workshop, we will identify various criteria relevant to your business and your industry. Learn a proven method of how to qualitatively compare markets, removing subjectivity from the decision-making process.

In this workshop, participants will:

• Learn the importance of market research and analysis for successful exporting.
• Discover how to effectively use data and analytics to compare and contrast potential markets.
• Understand the cultural, economic and political factors that can influence your market choice.
• Get practical advice on how to weigh different criteria that may affect your decision.
• Have the opportunity to ask questions and interact with export advisors.

We will share insights on the importance of market comparison, as well as some valuable tools to help you make informed decisions. Whether you’re expanding into your first market or are a seasoned exporter, this webinar is not to be missed. Since this is a hands-on workshop, it is advisable to bring a laptop and be prepared to start comparing 3-4 potential markets.

Who should attend? Entrepreneurs, small business owners and large corporations looking to expand their business beyond their current market(s). If you’re considering exporting to an adjacent province or state, or you are looking to cross international borders, the market comparison method taught during this webinar will bring value to your decision-making process.

This workshop is presented in partnership by Export Navigator and Community Futures North Okanagan.

Host or Publisher Community Futures North Okanagan