Photo Walk: Adorama x Sony - Capture the Streets of NYC
About this Event
You're invited to a special experience
Be among the first to get hands-on with the newly released Sony A7R VI during an exclusive photo walk through New York City.
Led by Sony Imaging experts Robbie Bulilan and Jason Etzel, the walk will take you from the Adorama Store to Washington Square Park. Along the way, you’ll learn practical techniques for capturing street scenes, fast-moving action, and dynamic moments in real-world settings.
You’ll also have the opportunity to test Sony’s latest cameras and lenses, including:
Sony A7R VI
Sony A7 V
Sony RX10 V
Sony A1 II
Sony A7R V
Sony RX1R III
Featured lenses include the Sony FE 24–70mm f/2.8 GM II, FE 50–150mm f/2 GM, FE 50mm f/1.4 GM, FE 35mm f/1.4 GM, and FE 20–70mm f/4 G.
Event Details
Date: Tuesday, August 18, 2026
Time Slots:
12:00 PM–1:30 PM
2:00 PM–3:30 PM
4:00 PM–5:30 PM
Please arrive 30 minutes before your scheduled session. Guests may register for one time slot only.
Location:
Adorama Store Event Space
42 W. 18th Street, New York, NY
Tickets
Tickets are $10. The full ticket fee may be applied toward the purchase of a Sony camera or lens.
Additional Information
Limited Sony cameras and lenses will be available on a first-come, first-served basis. To borrow equipment, you must present a valid US-issued ID and credit card. These will be securely held by an Adorama or Sony employee and returned once the equipment is checked back in.
Bring your current gear to explore Adorama’s Trade-In Trade-Up program and receive credit toward new Sony equipment.
Wear comfortable shoes and don’t miss the group photo. Tag Adorama and Sony when sharing your images for a chance to be featured on their social channels.
All experience levels and camera brands are welcome.
Space is extremely limited. Reserve your spot today!
Trade-In Trade-Up Program Matrix
Check out our limited offers below!
Sony Representatives
Robbie Bulilan
Robbie Bulilan is a New Jersey-based photographer who has over 16 years of photographic experience. An experimental photographer and a wandering traveler, Robbie is passionate about going in general directions discovering new subjects that spark his interest. Figuring out which medium to capture his memories is part of the excitement in his work. Film or Digital, Robbie likes to explore the different attributes to best benefit the image he captures.
Robbie has been shooting with Sony for over 12 years and is now a Sony Imaging Specialist for the tri-state area. Robbie’s work can be seen in various areas participating with NY Fashion Week, the United States Navy, AnimeNext, and created content for Unique Photo, Inc. Robbie is a graduate of Ramapo College with a Bachelor of Visual Arts with a concentration in Photography and a minor in Business in 2018
Jason Etzel
Jason Etzel has over 20 years experience in the photographic industry as a working photographer, sales manager, graphic designer, technical consultant, sales representative, educator, and social media manager. He has been Sony Sr Photo Imaging Territory Manager since 2021
In Partnership with
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Where is it happening?
Event Location & Nearby Stays:
USD 10.00
