Marketing Strategies for Social Enterprises

Welcome to a transformative workshop on marketing strategy. Whether you're a seasoned entrepreneur or just starting your journey, this interactive session will take your marketing to the next level.
In this interactive workshop, you'll gain the skills to craft a winning marketing strategy that perfectly aligns with your business goals. Here's what's in store:

• Understanding Your Audience: Dive deep into your target market. Learn how to decode their desires and preferences. Tailor your message for maximum impact.
  
• Crafting a Unique Selling Proposition: Uncover the magic that sets your business apart. Define your unique selling points to stand out in a crowded marketplace.
  
• Continuous Improvement: Discover the power of feedback. Collect valuable input from your audience and apply it to refine your marketing approach.
  

About the Trainer.

Dr Yulia Dzenkovska is a customer experience management and service design expert with over a decade of experience in the industry. She is a Lecturer in Marketing at Newcastle University Business School, where she teaches product and service innovation, as well as other marketing topics. Yulia is also a founder and director of Service Design North Ltd, an agency with a mission to support organisations in designing and innovating services that have a positive impact on people's lives in the North East of England. Yulia has worked with a variety of businesses to help them improve their marketing and innovation performance.

Why are we doing this?

The Social Enterprise Boost Fund is a new programme funded by the UK Government. It aims to kick start and accelerate social enterprise activity in local areas and demonstrate social enterprises’ impact on their communities.

PNE in partnership with FirstPort are working collaboratively to deliver the Social Enterprise Boost Fund in South Tyneside and Sunderland.

Host or Publisher PNE