Market Like a Pro: A Hands-On Business Growth Workshop

Schedule

Fri Apr 25 2025 at 09:00 am to 04:00 pm

UTC-05:00

Location

Gradient: Tulsa's Hub for Innovation | Tulsa, OK

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Marketing isn't magic–it's a science. Learn how to unlock your competitive edge and build a resilient business.
About this Event

Master Your Message. Map Your Strategy. Maximize Your Impact.

Marketing isn't magic—it’s a science, and we’re here to help you master it. Join Kelly Fiddner and Cynthia Campbell for this immersive, hands-on workshop designed to give you the clarity, confidence, and strategy to position your business for long-term success.

Most small businesses waste time and money on marketing that doesn’t work—because they skip the foundational steps. This workshop will save you thousands of dollars in misdirected marketing efforts by giving you a framework that informs every decision you make moving forward.

What You’ll Walk Away With:
✅ A crystal-clear understanding of who your ideal client is and what they truly need
✅ A laser-focused value proposition that sets you apart from competitors
✅ A mapped-out marketing roadmap that guides your efforts from awareness to loyal customers
Actionable steps to take control of your marketing without the overwhelm
✅ A premium, health-focused lunch designed to fuel your learning

Opportunities for meaningful networking with like-minded business owners
✅ Insights from two powerhouse strategists with decades of hands-on experience in business growth and marketing strategy

Why This Workshop Is Worth Your Investment
For $495, you’re gaining access to high-level strategic expertise that would typically cost thousands of dollars in one-on-one consulting. But more importantly, you’re walking away with a repeatable system that will inform your marketing for years to come.

This isn’t just another marketing seminar—this is an action-packed, results-driven experience designed to help you cut through the noise and stand out in your industry. By the time you leave, you won’t just have ideas—you’ll leave with a ready-to-implement marketing plan created using a proven methodology.

If you’re serious about growing your business, you can’t afford to miss this.

Limited Spots Available! Secure yours now and start attracting customers who see your value—instantly.



Agenda

🕑: 09:00 AM - 10:00 AM
Kickstart the Day: Connections, Coffee, & Conversations
Host: Kelly Fiddner

Info: Before we dive into strategy, let’s take a moment to fuel up, connect, and set the stage for an incredible workshop.
This isn’t your typical awkward networking session. No forced elevator pitches—just genuine conversations with like-minded business owners who are here to level up their marketing (just like you!).
Grab a coffee & settle in
Meet fellow entrepreneurs & marketers who get it
Share what brought you here & what you’re hoping to take away
Marketing is about building relationships—and that starts right here in the room. Let’s kick off the day with great energy, fresh ideas, and maybe even a few new business besties.
See you at 9 AM sharp!


🕑: 10:00 AM - 12:00 PM
Craft a Value Proposition That Sets You Apart – A Hands-On Strategy Session
Host: Cynthia Campbell

Info: Every business claims to be different—but can you clearly communicate why someone should choose you over the competition? If you hesitate, your customers will too.
In this intensive, hands-on session, you'll create a compelling value proposition that:
Differentiates your business in a crowded market
Speaks directly to your ideal customers' needs & desires
Builds trust, credibility, and increases conversions
What You’ll Walk Away With:
✔ A crystal-clear customer profile using an empathy map (jobs, pains, gains)
✔ A value map that pinpoints exactly how your products/services solve their problems
✔ A winning value proposition—one that drives sales, attracts the right clients, and strengthens your brand
A strong value proposition is the difference between being an option or being the choice. Don’t let unclear messaging hold your business back.


🕑: 12:00 PM - 01:00 PM
Light & Healthy Lunch

Info: Our lunch menu is focused on wholesome, organic ingredients that embody freshness and forward-thinking flavors, aimed to delight and energize you between each session!

Main Course
Gourmet Chicken Salad Wraps
Tender chicken salad with fresh herbs and a touch of sweetness.
A satisfying yet light entrée.

Grilled Veggie Hummus Wraps
Vibrant medley of grilled seasonal vegetables paired with creamy hummus.
A delightful plant-forward option.

Salad
Mediterranean Orzo Salad
Orzo pasta, cucumbers, tomatoes, olives, feta, and lemon-herb dressing.

Soup
Potato Leek Soup
A creamy, comforting soup with layers of flavor.

Sides
Fruit Skewers
Fresh, seasonal fruits served on skewers for a light, fun touch.

Vegetable Crudités
Crisp vegetables served with ranch dressing and homemade hummus.

Drinks
Infused Water
Choice of Lemon-Cucumber OR Berry-Mint combinations.
Homemade Unsweetened Passion Iced Tea
A fresh twist on a classic beverage.


🕑: 01:00 PM - 03:00 PM
From Funnel to Full-Circle Growth: Mastering the Marketing Hourglass
Host: Kelly Fiddner

Info: Ever feel like your marketing is doing half the job? That’s because the traditional marketing funnel only focuses on getting the sale—leaving out what happens next. But the businesses that truly thrive? They go beyond “Buy” and build a customer journey that naturally leads to repeat business and referrals.
In this hands-on workshop, you’ll:
Map out your customer’s journey so you stop wasting time and money on marketing that doesn’t convert.
Identify gaps in your current strategy—where you’re losing potential leads, customers, and revenue.
Get a proven framework (the Marketing Hourglass) to build marketing that works long after someone buys.
We’ll break down the key stages:
Know > Like > Trust > Try > Buy > Repeat > Refer
Walk away with a clear, strategic roadmap to turn casual prospects into loyal customers who keep coming back (and bringing their friends).
Because when you create an experience worth talking about, marketing momentum takes care of itself.


🕑: 03:00 PM - 04:00 PM
Aha! Moments & Action Steps – The Takeaways That Matter
Host: Kelly Fiddner

Info: You’ve soaked in the strategies, busted marketing myths, and mapped out a smarter way forward—but what really stuck with you?
In this final session, we’re turning lightbulb moments into action. Expect an interactive wrap-up where we’ll:
Revisit the biggest game-changing insights from the workshop
Share those "aha!" moments that made you rethink your marketing approach
Get clear on what happens next – no fluff, just practical next steps you can implement immediately
Wrap up with a fun, fast-paced challenge to lock in what you’ve learned
Because learning is great—but momentum is better. Let’s make sure you walk out confident, motivated, and ready to take action.
Are you in? Let’s close this workshop the right way!


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Where is it happening?

Gradient: Tulsa's Hub for Innovation, 12 North Cheyenne Avenue, Tulsa, United States

Event Location & Nearby Stays:

Tickets

USD 542.60 to USD 783.64

Kelly Fiddner

Host or Publisher Kelly Fiddner

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