Let's Celebrate Sew Much More - Grand Opening
Schedule
Sat Oct 25 2025 at 09:00 am to 05:00 pm
UTC-05:00Location
2118 W Beltline Hwy, Madison, WI 53713-2340, United States | Madison, WI
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Join us for the grand opening of our brand-new Madison location! This is your chance to meet our incredible team, explore our expanded space, and celebrate with the entire Sew Much More community.Special Guests from Bernina
We are honored to welcome Mr. Ueltschi, Chairman of Bernina, traveling all the way from Switzerland, along with Mr. Paul Ashworth, CEO & President of Bernina.
Join us from 12:00 PM – 3:00 PM as Mr. Ueltschi will deliver an engaging lecture, sharing insights into the world of sewing and the remarkable journey of Bernina. This is a rare opportunity to learn from one of the industry’s most influential leaders.
We also have Pam Mashie joining us from Bernina, who will be explaining what endless bobbins are!
Bonus for Machine Owners and Buyers
If you have purchased — or purchase — a Bernina machine from Sew Much More in October, you will have the unique opportunity to have your machine personally autographed by Mr. Ueltschi.
Event Highlights
Live demonstrations on Bernina machines – Including a Longarm demo by Donna Bularz, a Bernina educator
Make-and-take projects
Prize drawings (must be present to win) – Bernina 735 Patchwork Edition, Bernina L 460 Overlocker
Complimentary gift bags (for the first 100 customers
Meet and greet with the Sew Much More team
Dress Code: We invite everyone to wear Bernina Red to help us celebrate.
Registration
This event is free of charge; however, we kindly ask that you register in advance so we can plan accordingly and ensure a great experience for everyone.
https://sewmuchmorewi.com/madison-grand-opening-october-23-24-25-26-2025/
This is an event you will not want to miss. Mark your calendar and join us for an unforgettable celebration!
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Where is it happening?
2118 W Beltline Hwy, Madison, WI 53713-2340, United StatesEvent Location & Nearby Stays:
