Know Your Numbers: Financial Management for Founders

Join us for a practical introduction to the financial concepts every founder needs to confidently manage their business.
About this Event

Workshop Overview

Understanding your finances is one of the most important skills an entrepreneur can develop. This session provides a practical introduction to the financial concepts every founder needs to confidently manage their business. Participants will learn how to interpret financial information, manage cash flow, price products and services effectively, and make informed decisions that support long-term growth.

Learning Objectives

By the end of this session, participants will be able to:

• Understand the core financial statements used to manage a business.
• Explain the difference between profit and cash flow.
• Develop pricing strategies that support profitability.
• Understand the impact of debt on business finances.
• Create a basic cash flow forecast to support planning and decision-making.

Workshop Pricing

$25 - General Admission (no meal)

$55 - General Admission (meal w/meat or veggie option)

$0 - WEtech Client (no meal)

$30 - WEtech Client (meal w/meat or veggie option)

"Know Your Numbers" is one of two workshops designed to equip entrepreneurs with the financial knowledge and practical skills needed to build resilient, sustainable businesses. These workshops can be taken separately or together
Whether you're launching a new venture or strengthening an existing one, these workshops provide a solid foundation in financial management, business structure, and compliance. Through interactive learning, real-world examples, and practical tools, participants will gain the confidence to make informed financial decisions, establish effective business practices, and position their businesses for long-term growth and success.

Speaker’s Bio

Julian “Jules” Hawkins is the Co-Founder of Hawkins & Co. Accounting. A transplant from the UK, this Cambridge-educated double-CPA, CA (UK and Ontario) is creating waves in Essex County and beyond. Jules has 15 years of big firm experience in the UK and Toronto, and 15 more years with smaller firms in Windsor. With many other connections in our community (sessional instructor at Odette Business School at the University of Windsor; professional volunteer at the Small Business Centre, and a local Rotarian), Jules has the perfect background to support Windsor–Essex business owners.

Although Jules has worked with businesses of all sizes – from new start-ups to multinational corporations – he particularly enjoys working with small fast-growing companies, owner-managed businesses and non-profit organizations. He stays on top of his professional game by teaching courses and acting as an accredited Practice Inspector for CPA Ontario.