Inside Sports Business: Chicago Bulls Executive Q&A
Schedule
Tue Apr 07 2026 at 06:30 pm to 07:30 pm
UTC-04:00Location
Florida Atlantic Executive Education | Boca Raton, FL
About this Event
Join us for an exclusive conversation with Steve Schanwald, former Executive Vice President of Business Operations for the Chicago Bulls, who spent 28 seasons helping build one of the most recognized brands in global sports during the championship era featuring Michael Jordan.
During this interactive Q&A, you will:
๐ Learn how professional sports teams build powerful global brands
๐ฃ Discover strategies behind fan engagement, live event experiences, and in-arena entertainment
๐ Explore the business side of sports marketing, sponsorships, and revenue growth
๐ผ Gain career insights from a senior executive who helped shape one of the NBAโs most iconic franchises
๐ Connect with FAU faculty and learn how our MBA in Sport Management prepares students for leadership roles in the sports industry
Whether you're a current FAU student interested in the sports industry or a prospective student exploring graduate programs, this event offers a rare opportunity to learn directly from a leader behind one of the NBAโs most successful franchises.
Where is it happening?
Florida Atlantic Executive Education, 777 Glades Rd., Bldg. 103, Boca Raton, United StatesEvent Location & Nearby Stays:
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