Innovation to Commercialisation: A Practical Roadmap to Market

Practical workshop guiding innovators from idea to market, covering validation, IP, funding, commercialisation and investment readiness.
About this Event

Do you have an innovative idea, product, service or technology but aren't sure how to turn it into a commercial opportunity?

This practical workshop, delivered by Teesside University, will help innovators, researchers and ambitious businesses understand the journey from innovation to market. Whether you're developing a new product, service or process, this session will provide a clear roadmap to help you assess commercial viability, identify opportunities and prepare for successful market entry.

You'll gain valuable insights into commercialisation, from understanding customer needs and market demand to exploring intellectual property, funding opportunities and investor expectations. The workshop will help you build the knowledge and confidence needed to take your innovation to the next stage.

What you'll learn

• The key steps from innovation to market
• How to assess market demand and customer needs
• Ways to validate commercial potential
• Intellectual property and protection options
• Creating a practical route-to-market plan
• Understanding costs, funding and investment needs
• What investors look for in new innovations
• Preparing for future pitching and investor engagement

Who should attend?

This workshop is ideal for entrepreneurs, innovators, researchers, start-ups, SMEs and anyone looking to commercialise a new product, service, process or technology.

By the end of the session, you'll have a clearer understanding of the commercialisation journey and a practical framework to help move your innovation closer to market.

Book your fully funded place today and take the next step towards turning your innovation into a successful commercial opportunity.

This session is delivered by Teesside University on behalf of the Tees Valley Mayor and Combined Authority, with places fully funded for eligible participants across Tees Valley (Darlington, Hartlepool, Middlesbrough, Redcar & Cleveland and Stockton-on-Tees) through the UK Government's UK Shared Prosperity Fund.

Note: By signing up, you are giving Teesside University permission to share your details with Tees Valley Combined Authority (TVCA) and our Local Authority partners to support the organisation and delivery of these events. Your details will not be used for marketing purposes.