Growing U: Designing a Strategic Marketing Plan

A marketing plan doesn’t have to be complicated—but it does need to be clear.

Stop throwing spaghetti at the wall and hoping something sticks! In this hands-on workshop, you’ll develop a focused 3-step marketing plan to grow your audience, increase sales, and market smarter—not harder.

✅ Define 2-3 SMART marketing goals that align with your business needs
✅ Choose the right marketing channels based on where your audience is
✅ Create a simple, actionable 3-month marketing roadmap

📖 A streamlined framework that keeps marketing manageable
📝 Hands-on exercises to immediately apply what you learn
💡 Real-life examples to inspire your approach

By the end of this session, you’ll have a clear marketing roadmap with actionable steps you can execute right away—without the overwhelm.

This workshop is perfect for:

✅ Artists, makers, and creatives looking to market their work more effectively
✅ Small business owners who want to grow their audience and increase sales
✅ Entrepreneurs struggling with where to focus their marketing efforts
✅ Anyone who wants a structured, easy-to-follow plan to improve their marketing strategy

📍 CCM Members Only. Register today to secure your spot!

This workshop is part of a larger marketing series led by Growing U Coach Kate Peabody designed to help small businesses in the art and maker space build and execute effective marketing strategies. Growing U is an exclusive program for Clear Creek Makerspace members.

The mission is to take you to the next step in your creative flow, entrepreneurship dreams, and for you to feel at home at the Clear Creek Makerspace. As a member of CCM you have EXCLUSIVE access to professional coaches.

Workshops with Coach Kate of guide participants in focused learning, development and conversation on specific topics, where she - along with additional subject matter experts at times - will provide specific guidance and resources; and answer your related questions. Think about everything from the maker’s mindset and burnout management to how to write a business plan; the nuts and bolts of starting a business; or building a brand and marketing strategy.

Kate Peabody, MBA, is an International Coaching Federation Professional Certified Coach pairing positive-psychology-based coaching with more than fifteen years of corporate & small business leadership, creative confidence and design-thinking experience. Kate loves being part of the CCM community to help makers balance work, life and time for their holistic wellbeing, and explore and take action on their potential as a professional maker.

You can expect to hear cheesy puns and alliterations, and see her learning and making in the space herself – as 75% of what Kate owns are art and craft supplies. Clay, paint, markers, chalk, charcoal, yarn, embroidery, stamps, paper and canvases, fabric, bits and bobs she thinks she could make something great out of…

Host or Publisher Clear Creek Makerspace