Design’s Influence: Crafting Ideas that Reshape Behaviour (4h) Workshop @ WUD Estonia 2024

Name: Design’s Influence: Crafting Ideas that Reshape Behaviour (4h) Workshop @ WUD Estonia 2024
Start: 2024-11-18T11:00:00+03:00
Location: Eesti Kunstiakadeemia / Estonian Academy of Arts

Schedule

Mon Nov 18 2024 at 11:00 am

UTC+03:00

Location

Eesti Kunstiakadeemia / Estonian Academy of Arts | Tallinn, HA

Workshop: Design’s Influence: Crafting Ideas that Reshape Behaviour (4h) @ WUD Estonia 2024
🗓️ Date: November 18, 2024 at 10:00
🕙 Time: 10:00 AM
📍 Location: Estonian Academy of Arts, ROOM: D306, Põhja puiestee 7, Tallinn
💶 Fee: 220 € + VAT
Intro video:

𝐌𝐨𝐫𝐞 𝐢𝐧𝐟𝐨: https://wud.ee/
𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧
We dive into how behavioural science isn’t just useful but essential for designers who aim to make a mark. With our handy Influence Tactics toolkit, you’ll learn to kickstart the change and keep the momentum going. Expect a playground for ideation, where we’ll mix creativity with science to change behaviour.
𝐖𝐡𝐚𝐭 𝐭𝐨 𝐞𝐱𝐩𝐞𝐜𝐭:
Two step design:
Behaviour change rarely happens off one idea. It needs two different approaches. Using Spark and Sustain you will ensure your ideas spark the first step and sustain the ones afterwards.
Science made simpler:
We will explore behavioural science—don’t worry, no heavy jargon here! Learn how Influence Tactics were born from behavioural science and together we will dig into a couple of new theories.
Tactics in action:
Roll up your sleeves and get ready to explore, ideate and play with Influence Tactics to change behaviour. Pick up practical insights and match the right tactics to your challenges.
𝐖𝐡𝐲 𝐲𝐨𝐮 𝐬𝐡𝐨𝐮𝐥𝐝 𝐣𝐨𝐢𝐧:
Pretty much all design comes down to changing someone’s behaviour. Whether it’s a distracted user or a reluctant stakeholder. Learning influence from the perspective of behaviour change will always be useful.
Also, you’ll get your own set of Influence Tactics to take back to the office. That’s 56 mini guides to influence people and make it stick.
𝐖𝐡𝐚𝐭 𝐭𝐨𝐨𝐥𝐬/𝐬𝐨𝐟𝐭𝐰𝐚𝐫𝐞 𝐝𝐨 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝?
All attendees need to bring either a laptop or phone with them.
𝐌𝐚𝐱𝐢𝐦𝐮𝐦 𝐧𝐮𝐦𝐛𝐞𝐫 𝐨𝐟 𝐩𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐧𝐭𝐬: 21.
𝐖𝐨𝐫𝐤𝐬𝐡𝐨𝐩 𝐟𝐨𝐫𝐦𝐚𝐭: A mixture of group work and individual activity.
𝐃𝐮𝐫𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐭𝐡𝐞 𝐰𝐨𝐫𝐤𝐬𝐡𝐨𝐩: 4 hours.