Cool Tools to Use in 2025

Kick off 2025 by diving into the world of affordable marketing technology tools designed to streamline your marketing and business activities. Collaborate with a vibrant community of digital marketing professionals as we learn from each other and share what works.

We’re already curating an exciting list of tools to discuss—covering everything from video editing and project management to social media strategies and analytics. Have a favorite tool in your toolkit? Bring it along to share with the group!

Whether you're a seasoned pro or just starting to explore the endless possibilities of marketing tech and AI, this session will offer actionable insights and practical takeaways to power your digital strategies in the year ahead.

What to Expect:

• Discover What’s New: Explore cutting-edge tools that are reshaping marketing workflows and driving innovation.
• Real-World Applications: Learn how to integrate these tools seamlessly into your processes to maximize efficiency and unlock new levels of productivity.
• Accessible Solutions: Focus on affordable, approachable tech that levels the playing field for businesses and marketers of all sizes.
• Collaborative Insights: Exchange ideas and experiences with fellow marketers, building a community of shared knowledge and support.

Who Should Attend:

• Tech Enthusiasts: If you love exploring innovative tools, this is your space to learn and share.
• Business Leaders: Gain insights into how emerging tools can streamline operations, reduce costs, and drive results.
• Entrepreneurs: Discover affordable solutions that empower growth, automation, and innovation.
• Lifelong Learners: Stay ahead of the curve by equipping yourself with the latest skills and knowledge in digital marketing.

Key Outcome:

By the end of the session, we’ll have collaboratively built a robust list of tools, categorized by use case, to share with the community—a resource you can reference all year long.

Presenter:

Moderated by Betty R. Hakes, AMA Board Member & Leader of the Digital Marketing Community

Betty has a diverse background fueled by her passion for ethically and responsibly pushing the boundaries of innovative technologies. With over three decades of experience, Betty has mastered the art of self-learning, staying ahead of the curve in AdTech, MarTech, and AI. She excels at understanding, translating, and organizing complex systems to deliver meaningful business and marketing impact.

Beyond her expertise in technology, Betty is deeply committed to empowering others to lead healthier lives. Whether through cooking or inspiring mindful choices, her mission is to share knowledge and insights that promote wellness. Drawing from her own life experiences, Betty’s dedication to helping others enjoy healthy, delicious meals reflects her belief in the transformative power of intentional, mindful living.

Event Notes:

• This is a HYBRID event! After you register for the event, you will receive the Zoom login information via email -or- you are encouraged to attend in person at OfficeKey Rookwood, 4030 Smith Road, Suite 200, Cincinnati, OH 45209. Lunch will be served.
• All are welcome at our Digital Marketing & Technology meetings, which are typically held on the second Wednesday of the month. You do not have to be an AMA member to attend.

AMA Cincinnati’s Digital Marketing & Technology Community explores today’s digital environment, including email marketing, online advertising, web design, Search Engine Optimization (SEO), mobile marketing, social media, and more.

Facilitated by Betty Rodriguez-Hakes and Barry Williams, each monthly session hosts a subject matter expert sharing the latest and greatest in digital marketing and technology. You’ll not only be increasing your skill set and bringing valuable knowledge to your work, but you’ll engage with an amazing network of Cincinnati-based Marketing pros who love to share their experience. With topics applicable to B2B, B2C, and nonprofits, Marketers from all career stages and organization sizes, both AMA members and guests, are welcome to attend.

AMA Cincinnati is built on community. No matter where you are in your career or what area of marketing you specialize in, AMA brings marketers together to build relationships, solve marketplace challenges, and create invaluable networks. We provide opportunities for marketers and related professionals across industries, businesses, functions, and career levels to learn, teach, job search, recruit, network, promote, contribute, and practice.

L earn more at AMACincinnati.org

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