Clarity Meets Confidence: How to Communicate Your Business Value

Do you feel stuck when someone asks, “What do you do?”

Maybe you start talking about all the features of your product or service, hoping they'll understand what you mean. Or you give them the introduction you've rehearsed for the last 2 years and end up sounding like a robotic sales pitch. Or you freeze and give the bare minimum, leaving them unimpressed.

You know what you do is brilliant, but putting it into the right words, concisely and confidently, feels impossible sometimes.

Sound familiar? Then, whether you're new to entrepreneurship or you've been in the game for a while, this workshop, facilitated by Anthea Armar is for you.

This session will give you the tools and confidence to change that. It’s all about learning how to talk about yourself and your business in a way that’s clear, engaging and memorable.

By the end of this highly interactive workshop, you'll walk away knowing:

• How to confidently explain who you are and what you do.
• What makes you stand out to your audience and how to highlight it.
• How to make every conversation about your business leave a lasting impression.

There'll also be some time for Q&A at the end!

This event is delivered by Start Up Greenwich – a business support service designed to support aspiring entrepreneurs, start-ups and established businesses to build their entrepreneurial skills and confidence, as well as giving them access to business information and resources. We offer our members a variety of expert-led workshops, 1-2-1's with a business manager, access to business resources, opportunities to trade and test business ideas, co-working and office space, networking events and much more.

To sign up as member head here, or you can find us on LinkedIn and Instagram.

Anthea Armar is a skilled public speaking coach and facilitator, dedicated to helping individuals communicate with clarity and confidence. With over 20 years of experience working with leading organisations like Google, Ernst & Young, Visa Europe and the Metropolitan Police, she has supported thousands of professionals in unlocking their potential.

Anthea specialises in empowering entrepreneurs, young leaders, and creatives to find their voice, articulate their value and leave lasting impressions. Through her engaging workshops, programmes and talks, she equips attendees with practical tools to boost confidence, understand their personal brand and communicate authentically.

Recognised as a finalist for Speaker of the Year 2024 and Most Inspirational Mentor 2025, Anthea’s relatable and energetic style inspires transformation. With her persuasive, calmy energetic and quirky style, Anthea's passion for developing confident communicators shines through in every interaction.

Host or Publisher Start Up Greenwich