Beyond the Algorithm: How AI is Rewriting the Rules of Food Marketing
About this Event
About the Event
The way food is marketed, experienced, and chosen is undergoing a fundamental shift. Artificial intelligence is no longer a back-office tool, it is reshaping how food brands understand consumers, craft narratives, and compete for loyalty in an increasingly fragmented digital landscape.
This event brings together senior leaders from across the agrifood and FMCG ecosystem to examine how AI-powered digital marketing is influencing consumer behaviour, brand identity, and the future of food. Co-hosted by WOMAG Asia and the Singapore French Chamber of Commerce, the evening reflects our shared commitment to innovation, cross-cultural dialogue, and business excellence.
Panelists:
Divya Nagarajan Former roles at Givaudan, Fonterra, and Henkel. Consumer & Product Innovation & Digital Transformation. A recognised leader in consumer and product innovation insights, Divya brings a rare lens that bridges sensory science, brand strategy, and digital transformation. Her BCG Digital Transformation programme deepened her expertise in customer journey mapping and experience enhancement. LinkedIn
Michelle Lim Fractional Chief Marketing Officer, Firebelly With over 25 years in FMCG marketing and brand leadership, including executive roles at Marina Bay Sands, McCain, NutriSoy, SCS Butter, Sunshine Bakeries, and Fraser & Neave. Michelle has led marketing transformations that deliver measurable growth and lasting impact. LinkedIn
Tina Chopra Co-founder and CEO of Addlly AI, a Singapore-based Generative AI company focused on AI Search Visibility and Generative Engine Optimization. She brings nearly two decades of experience across business journalism and content marketing, with stints at Forbes, BBC and The Times of India, and worked with brands including Microsoft, Grab, MetLife and Johnson’s Baby. Tina holds a Master’s degree from the London School of Economics.
Addlly AI is backed by partners including Microsoft, AWS, NVIDIA, and Meta, and is expanding across Asia and the Middle East. LinkedIn
Moderator:
Luke Tay leads Cornucopia, a Singapore-based, globally oriented foresight and strategy practice advancing future-readiness, sustainability, and innovation across the public, private, and people domains, with a focus on food and urban systems, supply chains, transport and travel. A thought leader on future-ready leadership resilience strategies amid the “polycrisis”, he has written, developed scenarios, and advised on issues in Asian food security, global water futures, the nexus of food geopolitics and Agrifoodtech, sustainable development, carbon markets, and product and value chain innovation. He serves as corporate adviser and resident futurist to a range of entities, supporting G/B-to-G/B collaborations and investments in strategic sectors across ASEAN and emerging markets. Before founding Cornucopia, Luke worked for two decades in leadership and general management roles in the agrifood and transport spheres of the Singapore public service.
Agenda
🕑: 06:00 PM - 06:30 PM
Opening Remarks
Host: Vivian Sia
Info: Opening Remarks by Vivian Sia, President at WOMAG.
🕑: 06:30 PM - 08:00 PM
Beyond the Algorithm: How AI is Rewriting the Rules of Food Marketing
Info: The way food is marketed, experienced, and chosen is undergoing a fundamental shift. Artificial intelligence is no longer a back-office tool, it is reshaping how food brands understand consumers, craft narratives, and compete for loyalty in an increasingly fragmented digital landscape.
This event brings together senior leaders from across the agrifood and FMCG ecosystem to examine how AI-powered digital marketing is influencing consumer behaviour, brand identity, and the future of food. Co-hosted by WOMAG Asia and the Singapore French Chamber of Commerce, the evening reflects our shared commitment to innovation, cross-cultural dialogue, and business excellence.
Where is it happening?
Event Location & Nearby Stays:
SGD 20.00
