AdVision: On Creative Direction. What Happens Next?

For the next edition of AdVision, we’re bringing together some of the industry’s leading creative minds for an honest conversation about what it means to lead creativity today – and what comes next.

Social has transformed how brands show up in culture. AI is changing how ideas are developed and produced. Creative leaders are being asked to think beyond the work itself, balancing craft and originality with technology, commercial impact, culture and increasingly complex teams.

So, what does great creative leadership look like now?

Our panel will explore how the role of the CCO and ECD is evolving, how social and AI are reshaping the creative process, what brands and agencies need from their creative leaders, and what all of this means for the next generation coming through.

Barney McCann – Head of Creative, Born Social
Toby Allen – Partner & Chief Creative Officer, London, Anomaly
Claire Joines – Founder, Noodl
Kate Murphy – Executive Creative Director, ACNE
Regan Warner – Executive Creative Director, M+C Saatchi UK

Expect a candid, open discussion rather than a traditional conference panel, followed by drinks and networking with senior creatives from across brands and agencies.

Thursday 24th September 2026
London

Spaces will be limited