TopTier Summit · YFCon2026 BFCM Edition
About this Event
TopTier Discovery Commerce Summit 2026 takes place within YFCon, the largest social commerce expo and conference in the United States
YFCon is a leading industry event covering the most influential discovery-commerce platforms, including TikTok Shop, Facebook Reels, YouTube Shorts, Amazon Inspire, Temu, Instagram, and Whatnot. It brings together elite content creators, high-growth brands, agencies, and ecosystem service providers to create a high-efficiency offline hub for brand–creator collaboration, content-driven conversion, and bestseller incubation.
With 10,000+ attendees, YFCon represents one of the most comprehensive gatherings in the U.S. creator economy. After two successful editions, it returns for its third year as one of the most influential events in the short-video commerce ecosystem.
About the TopTier Discovery Commerce Summit
Within YFCon, the TopTier Discovery Commerce Summit is an exclusive, curated section designed for:
- Advanced eCommerce seller
- High-performing affiliate creators
- Senior platform managers
- Core ecosystem and technology partners
The Summit Includes:
- Cutting-Edge Growth Summit: Insights and strategic sharing from industry pioneers.
- TopTier Seller Mastermind: High-level discussions led by 7–9 figure operators, focused on real execution and scaling frameworks.
- TikTok Shop Sparkling Workshop: Deep dives into high-impact operational tactics for the fastest-growing discovery commerce platform.
- VIP Party (VIP Ticket Required): Direct access to ~100 top creators and ~50 top operators in an intimate, high-value networking environment.
This is not just another conference. It is a structured environment built to foster meaningful collaboration, strategic alignment, and real commercial outcomes.
VISIONARY SPEAKERS IN MAIN STAGE & MASTERMIND
Founders and operators from leading TikTok Shop and eCommerce brands, including:
- Aileen Zou, Head of Global Key Accounts, Head of US Personal Care and Lifestyle Category, TikTok Shop
- Mattia Miglio, Senior Director of Business Development & Partnerships at Alibaba.com North America
- Chelsea Chen, TikTok Shop Category Manager, Appliances & Virtual Goods
- SharkNinja, Core team members, Top 3 TikTok Shop Brand
- Muskaan Nanda, GuruNanda, Top Selling Oral Care Brand on TikTok Shop
- Josh Hadley, CEO, 8-figure ecommerce business owner
- Roger MZ Yin, Co-Founder of HashMatrix, the SEO/GEO operator behind top brands
- Brian Kelsey, Co-Founder of Tok Domination / Wax & Wit Candles, turning short-form video and slideshow stories into 20M views a month
- Timothy Sanchez-Vega, $3M in GMV, 6M followers across platforms
- Thomas Ruster, The creator of 3rd and Pearl, $4M+ GMV on TikTok Shop
- Kaley (@curvefitacademy) Top 1% TikTok Shop affiliate in Beauty & Personal Care
- Matt Kahla, $22M TikTok Shop GMV, owner of MattKahla
- Melissa Vicendese, Top 1% affiliate, content & communication expert
- Michelle Smith, pioneering TikTok Shop growth strategist since 2023
- Janine Mora, Top 1% affiliate, High-Converting Content Expert
- Candi Osuna, Top TikTok Shop Creator in Mexico
- Ricky Chung, Founder of Freshware, 8-figure Amazon seller
- Mazen Bon, Founder & CEO of Oudlash — a top fragrance brand on TikTok Shop with $30M+ GMV
- Marquis Jackson, Founder of AttentionEconomyClub / Co-owner of BetterBrand — ranked among the Top 150 all-time revenue TikTok brands
- Janel (@janelmcqueen) Fashion affiliate, generating $4.2M+ GMV in 2025
- Ayanna Sabrina (@ayannasabrina) Leading TikTok beauty creator | 2.6M+ followers | $7M+ GMV
- Victoria Prince (@vprincemusic) Founder of Kawela Skin | Fashion & beauty creator | $6.7M+ GMV
- Dina (@dinaelmardini), specializing in fragrances and beauty, generating over $4M+ in GMV
- Accio AI, AI sourcing pioneer
- Amber Ulrey, Top TikTok Shop creator with $13M GMV, focused on content and conversion
- And other category leaders
Get in touch with high-performing TikTok creators in person at the TopTier Discovery Commerce Summit and YFCon — not just through texts on a screen.
SUMMIT + VIP PARTY Ticket Access Includes Direct Networking With:
🌟 ~100 top-performing creators
🌟 ~50 high-level sellers
🌟 Senior platform managers
🌟 Core ecosystem and technology partners
It compresses months of networking into one room — enabling first-hand insights, strategic partnerships, and actionable growth opportunities.
Who Should Attend?
- TikTok Shop sellers
- Amazon and DTC operators
- Affiliate creators seeking stronger brand collaborations
- AI-driven commerce builders
- Businesses exploring scalable discovery-commerce growth
Co-Hosts:
- TopTier League – A global pioneering eCommerce seller community
- FastMoss – The world’s leading TikTok data analytics platform
- YooFinds – The most popular creator product selection platform in the U.S.
If you are serious about scaling in the new era of discovery commerce and AI-powered operations, this is a must-attend event. Join us in Los Angeles and connect with the leaders shaping the future of commerce and monetization.
Event Agenda
🚀 Cutting-Edge Growth Summit
Oct 8 | 9:30 AM – 5:00 PM
A full day of strategic insights from visionary industry leaders shaping the future of discovery commerce.Featured Speakers Include Founders & Operators From:
- Aileen Zou, Head of Global Key Accounts, Head of US Personal Care and Lifestyle Category, TikTok Shop
- Mattia Miglio, Senior Director of Business Development & Partnerships at Alibaba.com North America
- Freshware (8-figure Amazon seller)
- Josh Hadley, CEO, 8-figure ecommerce business owner
- Roger MZ Yin, Co-Founder of HashMatrix, the SEO/GEO operator behind top brands
- Timothy Sanchez-Vega, $3M in GMV, 6M followers across platforms
- Accio AI (Pioneering AI sourcing platform)
- Chelsea Chen, TikTok Shop Category Manager, Appliances & Virtual Goods
- SharkNinja, Core team members, Top 3 TikTok Shop Brand
- Muskaan Nanda, GuruNanda, Top Selling Oral Care Brand on TikTok Shop
- More leading TikTok Shop and eCommerce operators
Expect high-level frameworks, real case studies, and forward-looking strategies across TikTok Shop, Amazon, DTC, and AI-powered commerce.
🧠 TopTier Seller Mastermind
Oct 9 | 9:30 AM – 12:30 PM
An exclusive, high-level mastermind session led by 7–9 figure operators.Focused on real execution, scaling systems, and peer-level problem solving, this has consistently been the favorite session among serious sellers.
✨ TikTok Shop Sparkling Workshop
Oct 9 | 2:00 PM – 5:00 PM
Deep dives into high-impact operational tactics for the fastest-growing discovery commerce platform.This is where you learn insider strategies in person — practical, actionable, and immediately applicable.
🎉 VIP Party
Oct 9 | 6:30 PM – Late
An exclusive networking evening with direct access to:
- ~100 top-performing creators
- ~50 high-level sellers
- Senior platform managers
- Core ecosystem and technology partners
Designed for meaningful, high-value conversations and real collaboration opportunities.
🎪 YFCon Mega Exhibition Access
Oct 8-9 | Anaheim Convention Center, Anaheim, CA
All Summit attendees receive access to the full YFCon exhibition:
- 12,000+ attendees including creators and brands
- Extensive exhibitor floor
- Dedicated VIP Lounge for elevated networking
Core Benefits
- Direct, in-person access to top creators — saving hundreds of hours of outreach and coordination
- High-level networking with leading operators — across TikTok, Amazon, and DTC
- Actionable insights — into the most advanced growth and monetization strategies in the industry
What We'll Explore
- The future of discovery-driven commerce growth
- Scaling brands in the creator and influencer economy
- TikTok × Amazon × DTC ecosystem synergies
- AI-driven monetization and automation strategies
PREVIOUS TOPTIER & YFCON CAMPAIGNS
Agenda
🕑: 02:00 PM - 04:00 PM
Oct 7 - Pre Event: TikTok Shop HQ Tour & Talk
Info: Office Tour - TikTok Shop Closed-Door Sharing - Networking with Speakers and VIP Ticket Holders. Note: This is an invite-only event. Please RSVP.
🕑: 09:30 AM - 05:30 PM
Oct 8 - Cutting-Edge Growth Summit - Sharing from Industry Pioneers
🕑: 09:30 AM - 09:40 AM
Oct 8 - Cutting-Edge Growth Summit - Grand Opening
🕑: 09:40 AM - 09:50 AM
The Next Wave of Commerce: How Brands Win on TikTok Shop
Host: Aileen Zou
🕑: 09:50 AM - 10:25 AM
Win Big on TikTok Shop: Creators, Commerce, and Conversion Blueprint
Host: Muskaan Nanda
🕑: 10:25 AM - 11:00 AM
The Golden Tips of a Brand Cold Start on TikTok Shop
Host: Alex Bonilla
🕑: 11:00 AM - 11:35 AM
How to Make AI (ChatGPT, Perplexity) Recommend Your Brand
Host: Roger Yin
🕑: 11:35 AM - 12:00 PM
AMA with Top 1% Affiliate: Building Strong Brands w/ High-Performing Content
Host: Daniella Britt
🕑: 12:00 PM - 02:00 PM
Lunch Break & Exhibition Visit
🕑: 02:00 PM - 02:35 PM
The 10000 Creator TikTok Shop Playbook That Turns Small Creators Into BigSales
Host: Josh Hadley
🕑: 02:35 PM - 03:10 PM
The Attention Economy Roadmap: Turning Cross-Platform Reach into Millions
Host: Timothy Sanchez-Vega
🕑: 03:10 PM - 03:45 PM
The Non-Negotiable Foundations For Million Dollar TikTok Shops
Host: Michelle Smith
🕑: 03:45 PM - 04:20 PM
The Era of Internal AI Systems for TikTok and all E-commerce
Host: Joey Glyshaw
🕑: 04:20 PM - 04:55 PM
From a Rednote QR Code to Selling Out Trepangs on the Alaska Coast
Host: Yibo Wei
🕑: 04:55 PM - 05:30 PM
AMA with Top 1% Affiliate: How Creators and Brands Win Together on TikTok Shop
Host: Matt Kahla
🕑: 09:30 AM - 12:30 PM
Oct 9 - MasterMind- TopTier Seller Mastermind
🕑: 09:30 AM - 10:15 AM
AI TikTok External Traffic At Scale
Host: Brian Kelsey
🕑: 10:15 AM - 10:50 AM
Powerful OpenClaw Workflows for Amazon
Host: Andrew Erickson
🕑: 10:50 AM - 11:10 AM
Beyond GMV: How Brands Build Creator Programs That Drive Sales and Brand Equit
Host: Tinashe Chaponda
🕑: 11:10 AM - 11:35 AM
Dos and Don'ts of High-Performing Seller-Creator Collaborations
Host: Kaley Birge
🕑: 11:35 AM - 12:00 PM
Bridging the Gap Between Brand and Creator Content
Host: Melissa Vicendese
🕑: 02:00 PM - 05:00 PM
Oct 9 - TikTok Shop Sparkling Workshop
🕑: 02:00 PM - 02:35 PM
How to Build a 8-Figure TikTok Shop Channel (Without Burning Cash)
Host: Ashley Wright
🕑: 02:35 PM - 03:10 PM
Build a niche brand with TikTok Ads
🕑: 03:10 PM - 03:45 PM
AMA with TikTok Shop Account Managers
🕑: 03:45 PM - 05:00 PM
Group mastermind
🕑: 08:00 PM - 11:00 PM
Oct 9 - VIP Party: Direct access to ~100 top creators and ~50 top sellers
Where is it happening?
Event Location & Nearby Stays:
USD 699.00 to USD 1999.00
