Think Like a Data Analyst: Better Decisions in an Uncertain World

We make dozens of decisions every day, in business and in life, often relying on instinct or incomplete information. This session explores some of the mental models and practical techniques that data analysts use to make better decisions under uncertainty, without requiring any technical or mathematical background.
Attendees will learn how to:

• Think in probabilities instead of absolutes.
• Break complex problems into simpler questions.
• Avoid common thinking traps and cognitive biases.
• Use evidence more effectively without getting overwhelmed by data.
• Apply a simple framework to make more confident, well-reasoned decisions in their own work.

The session is aimed at anyone who makes decisions, whether they work with data or not, and should be useful for business owners, freelancers and general life.