TheCube: from a fashion archive to a creative hub

A masterclass about what happens when you keep an open mind. TheCube Archive opened its doors in 2020 as a fashion archive, with over 20.000 men’s wear garments and accessories ready to be researched by fashion designers. Now, six years later, TheCube is still that fashion archive, but now it is also an active creative hub. We work with musicians, stylists, TV series, film, photographers, film makers, fashion schools and fashion fairs. How we got here? We try to follow our own slogan as much as we can: research outside the box.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Milan Loves Seoul