The Psychology of Pricing: Why Your Customers Say “Yes” or “No"

Schedule

Tue Sep 30 2025 at 05:30 pm to 06:30 pm

UTC-05:00

Location

749 Gateway St. #301 Building C, Abilene, TX, United States, Texas 79602 | Abilene, TX

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Discover the decision science behind why customers accept or reject prices. This workshop explores the psychology of value perception and how strategic pricing influences buying behavior. Learn to apply behavioral insights to set prices that resonate with your audience and drive sales
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Where is it happening?

749 Gateway St. #301 Building C, Abilene, TX, United States, Texas 79602

Event Location & Nearby Stays:

America's SBDC at Texas Tech University

Host or Publisher America's SBDC at Texas Tech University

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