The Marketing Meetup IRL: Northampton

The Northampton Marketing Meetup is an informal, friendly place for the marketers of Northants to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode :)

We're heading back to the lovely Vulcan Works for this one, and we just want to get together, say hello, have a chat, and have a nice time.

Think of this as a community event, where the focus is very much on you meeting other people in a chilled out friendly space. We’ll chat over food and drink, listen to an inspirational speaker or two, chat some more, and go home buzzing with new contacts and new ideas.

Let’s have a lovely night in the company of some amazin’ people.

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Speaker: Richard Boon, Co-founder of OH SIX

Title: Content That Connects. How build a cross-platform audience and turn viewers into returning fans

In this energetic session, we look to the future of brands creating superfans! Social and video content marketing is constantly evolving, with fragmentation across many platforms and the rise in viewing habits cross-device. There is opportunity for brands of all sizes to seize ownership of audiences with a strong content strategy, key partnerships and effective utilisation of talent to generate attention.

Richard will give us insights on:

• How to turn a brand into a broadcaster by utilising key formats to drive performance
• The direct marketing lessons can influence and elevate a content strategy
• How to plan efficient video production to maximise assets output, making content that connects
• What the future of sports and brand partnerships can do to lift audience growth
• What we can all do to tackle the hidden carbon footprint of content marketing

Richard Boon is the Co-founder of OH SIX, a Global Content Marketing Agency, specialist in brands and sports. OH SIX are behind creating content on the world stage in elite sports including working with Manchester United, NFL and global brands partners such as Marriott Hotels on social content, player appearances, match day fan engagement and behind the scenes content.

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The format of the night:

6:00 pm - doors open - drinks, networking, and smiles

6:30 pm - introduction and talks begin

7:15 pm - talks finish, networking, listening, saying hello, and positively lovely people

7:45 pm - end of the night - you leave with new contacts and fresh ideas

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Partnered with Digital Northants, putting local businesses in touch with digital companies who can help solve their problems, to encourage the growth of business in Northamptonshire. Check them out at https://www.linkedin.com/company/digital-northants

Partnered with The ONE Group, whose recruitment team bridges the gap between marketing professionals and a vast network of Northamptonshire businesses, empowering career progression at every stage with unmissable opportunities and job-hunting support. Read more at TheOneGroup.co.uk

Partnered with Vulcan Works, helping entrepreneurs bring world challenging ideas to life. A workspace and community for innovative creatives. Check them out at VulcanWorks.co.uk

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And finally...

This is a donation ticketed event. Entry price is yours to choose, from £3 to £30 :)

We of course understand that these are tough times, so if you are experiencing financial hardship and cannot afford the minimum donation amount, please reach out to [email protected] and we’ll find a ticket for you (provided capacity hasn't already been reached!) 🙂

Please let your marketing friends and colleagues know about this group too, we hope to build it into a great resource for the community over the coming months and years. Attendance will be taken at this event. If you sign up but don’t show up, this has a knock on effect on event arrangements. If it happens 3 times, you’re outta here! This is simply a measure to allow appropriate respect to the organisers, speakers, sponsors, and your fellow community members 🙂

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See you there!

Host or Publisher The Marketing Meetup