The In Crowd Live: LinkedIn Mastery Workshop
About this Event
Your LinkedIn presence can shape career opportunities long before a conversation ever happens!
People are forming opinions every day based on what they find online. Clients. Employers. Podcast hosts. Conference organizers. Future partners. Investors. The question is simple. What story are they seeing when they search your name?
The In Crowd Live is a high-energy, hands-on workshop led by award-winning PR strategist, speaker, and author Don F. McLean. This experience was built for professionals, founders, executives, entrepreneurs, and ambitious people who want to grow their visibility, strengthen their personal brand, and create real momentum through LinkedIn.
You’ll actively work on your LinkedIn presence in real time with guidance, feedback, strategy, and practical exercises designed to help you stand out immediately.
By the end of the workshop, attendees will leave with:
- A stronger LinkedIn profile
- A personalized 30-day content plan
- Professional LinkedIn headshots
- Clearer messaging and positioning
- New networking connections
- Greater confidence showing up online
- A signed copy of the Amazon #1 new release, The In Crowd for LinkedIn Mastery
Throughout the day, we’ll cover:
- Personal branding and visibility
- LinkedIn profile optimization
- Thought leadership and content strategy
- Networking and relationship building
- AI and digital discoverability
- Creating opportunities through visibility
- Building authority in your industry
This workshop is designed to help you stop blending in and start becoming known for what you bring to the table!
Space is limited to just 40 people to keep the experience personal, interactive, and impactful.
Agenda
🕑: 09:30 AM
Doors Open + Networking + Professional Headshots
Info: Coffee, conversation, and complimentary LinkedIn headshots as attendees arrive.
🕑: 10:00 AM
Welcome + The New Rules of Visibility
Info: Why LinkedIn matters now, personal branding, digital reputation, and how visibility creates opportunities.
🕑: 10:30 AM
LinkedIn Profile Transformation Workshop
Info: Live profile optimization focused on headlines, About sections, positioning, featured content, and profile strategy.
🕑: 11:30 AM
Hands-On Working Session
Info: Attendees actively improve their profiles with live guidance and feedback.
🕑: 12:00 PM
Boxed Lunch + Networking + Headshots
Info: Lunch provided while attendees network, connect, and continue professional headshots.
🕑: 12:45 PM
Content That Builds Authority
Info: Learn how to create LinkedIn content that attracts attention, builds credibility, and opens doors professionally.
🕑: 01:30 PM
Build Your 30-Day LinkedIn Content Plan
Info: Attendees create a customized posting strategy, content themes, and practical ideas tailored to their goals.
🕑: 02:15 PM
Understanding Thought Leadership Visibility & Opportunity Creation
Info: How to grow relationships, increase visibility, strengthen engagement, and create long-term career and business momentum through LinkedIn.
🕑: 02:45 PM
Final Q&A + Book Signing + Final Headshots
🕑: 03:00 PM
Workshop Concludes
Where is it happening?
Event Location & Nearby Stays:
USD 268.61



















