The Genealogy of Scent: Citrus with Dana El Masri (in person)

The Genealogy of Scent series is taught by perfumer Dana El Masri. Each class will explore the most important perfumes in contemporary practice, and the materials that inform them. Each class covers a brief history and the cultural impact of the materials studied, as well as technical information such as extraction methods and countries of origin. The class then covers the classic, contemporary, mass market and niche applications of these materials by looking at (and smelling) important perfumes.

In Citrus, Dana leads an exploration of citrus, their scent components, and notable perfumes.

Materials covered: to be shared in class

Perfumes smelled: to be shared in class

Takeaways:

• History and cultural impact of perfume materials
• Technical information about perfume materials
• Knowledge and experience with perfumery exercises
• Overview of these materials in classic, contemporary, mass market, and niche perfumes

Please read our cancellation policy (lower down on this page) before signing up!

ABOUT THE CLASSES

Dana El Masri's genealogy classes are an excellent way to get to know your perfume history, and the trajectory of a category in fine fragrance. Starting each session with an overview of the material, Dana shares a brief history and the cultural impact of the covered materials, as well as technical information such as extraction methods and countries of origin. The class then examines the classic, contemporary, mass market and niche applications of these materials by looking at important perfumes.

ABOUT THE INSTRUCTOR

Dana El Masri is an Arab-Canadian perfumer & interdisciplinary artist.

She was trained at the Grasse Institute of Perfumery, with a BA in Communication Studies from Concordia University. The owner and creator of Jazmin Saraï, a perfume brand exploring scent, sound & culture, Dana is also an interdisciplinary artist with experience in several cross-modal practices and private label collaborations. She has worked with fellow perfumers, musicians, lifestyle brands, hotels, art spaces and more.

Dana has been an Art & Olfaction Awards judge for several years and is a published fragrance writer, winner of a Jasmine Literary Award (UK) and a Perfumed Plume Award (US). Her most recent interdisciplinary work has revolved around multi-sensory movement and synesthetic practice in a piece called Σmotion.

Her primary focus is on the importance of scent in social interaction, multicultural representation in perfumery, and public education on the world of scent.

ABOUT THE LOCATION

The IAO is located in Los Angeles’ historic Chinatown neighborhood, on a pedestrian street that also hosts galleries, souvenir shops, production companies, design studios, two very cool parrots, and a cat named Kiki.

Street Address: 932 Chung King Road Los Angeles CA. 90012

To find us: Chung King Road is a pedestrian-only road that runs parallel to Hill Street, between Hill St and Yale St. See more information here: http://artandolfaction.com/visit

The IAO is wheelchair accessible. Note there is a small 1" lip at the threshold of the space.

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ATTENDANCE AND CANCELLATION POLICY

Please note that you must reserve your space in advance. If you just show up without reserving a spot, there is no guarantee we will be able to accommodate you.

When we host a class or workshop, we often order the materials to be used in the class well in advance, based on how many people have signed up (and padding a bit for safety). We also use class proceeds to pay our teachers. Although we realize that life has a funny way of getting in the way of the best laid plans, as a small non-profit we cannot afford to carry the burden of lost proceeds and materials.

- Cancellation with refund or credit requests made 1 week or more (7 days) before the scheduled session will be honored with gusto! We’ll miss you, but will 100% refund your spot, or give you credit for another class.

– Refunds or class credits requested less than 7 days before the scheduled session: We will refund you 50% of your class fee. Why? Because we’ve already ordered the materials.

- Refunds or class credits requested less than 48 hours before the class, on the day of the class or after the class has happened will not be granted.

- Cancellations or refund requests must be made by email (hello@artandolfaction) or via the Eventbrite 'request refund' option.

Note also that event tickets are non-transferable. Thank you for understanding!

Image credits: The Institute for Art and Olfaction. Photo by julie aagaard on Unsplash.

Host or Publisher The Institute for Art and Olfaction