The Future of Search: AI Visibility Strategy for Women Founders

Join us for a high-impact session and networking event designed for growth-minded women and non-binary founders.
About this Event

Workshop Overview

This hands-on workshop is designed for women and non-binary founders to help them understand how online visibility works in the AI era and how to position their brand so they get discovered, recommended and cited across both traditional search (SEO) and generative engines (GEO).

Participants will leave with a practical AI visibility strategy they can implement immediately to increase their visibility and create more inbound leads and clients.

The workshop is being held in Room 103 of Greenshield Hall (167 Ferry St.) Please use the Ferry St. entrance upon arrival.

Learning Objectives

By the end of the session, participants will be able to:

• Understand how AI is changing search behaviour

• Identify how AI tools decide which brands to recommend

• Build a simple AI visibility strategy for their business

• Create content that is optimized for their business

• Create content that is optimized for both SEO and AI search (GEO)

• Improve discoverability across Google + AI engines

• Take one clear action to increase visibility immediately

Session Agenda

5:30 – 5:50 pm – Registration and Networking

5:50 – 6:00 pm – Roundtable introductions

6:00 – 7:20 pm – The Future of Search with Katie Stokes

7:20 – 7:30 pm – Closing remarks, key takeaways & what’s next

A selection of refreshments and charcuterie will be served.

If you have any questions, please contact Susy Kustra, Manager of Programs & Client Experience at [email protected].