The end of blue links in Google? The new reality for retailers.
Schedule
Wed Jun 26 2024 at 09:00 am to 12:00 pm
UTC+01:00Location
Everyman Borough Yards | London, EN
![The end of blue links in Google? The new reality for retailers.](https://cdn.happeningnext.com/events5/banners/fad32f3e54577279197f99998a27ec4eccf3c74a34007969ff9e371798d757ee-rimg-w940-h470-dc171413-gmir.jpg?v=1718736613)
About this Event
The end of blue links in Google? The new reality for retailers.
Have you heard? Google’s new AI-driven SERP will revolutionise Search, and we’re preparing brands to be the first movers. Join us for a breakfast presentation to learn how retailers can come out on top in the next generation of Search.
Google is gearing up for its biggest change in ecommerce SEO, driven by the EU's Digital Markets Act and rising competition in Product Search. You may have already seen shifts in your search results, with product listings being prioritised and generative AI results starting to appear. Optimising for the “10 blue links” is now truly a thing of the past.
Big changes are to come in Google’s result pages, and with this comes big opportunities. How SEO works is evolving, and Brands who move quickly will reap huge rewards across organic.
As a leader in ecommerce SEO, s360 has already hosted this event across Europe and now we’re bringing it to London.
After this session, you’ll be equipped with knowledge of Google’s Search Generative Experience and how to navigate this change to gain a competitive advantage in search.
Where is it happening?
Everyman Borough Yards, 3 Dirty Lane, London, United KingdomEvent Location & Nearby Stays:
![s360 UK](https://cdn.happeningnext.com/events10/banners/23532405363e166b781c4d4337866513be7aa458c07b64b22c5172d1ff1fd0c8-rimg-w400-h400-dcdddddd-gmir.png?v=1718736639)