The Commercial Content Club - Volume 1

In future, brand communication will take place not only on social media but also on gaming platforms such as Roblox or Fortnite and in augmented realities, where interactive content can be experienced with AR devices or VR glasses. This will turn the advertising industry, which has been struggling with social media for years, on its head.

At the same time, artificial intelligence is changing the way commercial content will be produced in the future. Processes and job profiles are changing.

Florian Sievers and me I talk about this with our guests:

Isabelle "isi" Rogat / Managing Director, Odaline

Falk Ebert / Freelance Consultant for Strategy & Innovation

Sara Lisa Vogl / R00ts Club, Women in Immersive Technologies Europe

Insa Hollenberg / Head of Strategy, Headraft

Max Penk / Creative Innovation Director, David+Martin

Annegret von Feiertag / Directress

Cadmo Quintero / Director

No theoretical lectures, but experience reports and cases. And plenty of time for questions and discussions with the panelists, and the people around you.

Will you be there?

Host or Publisher Commercial Content Consulting