The Brave Breakfast - What It Really Takes to Build a Food & Drink Brand

The BRAVE Breakfast

Join us for The BRAVE Breakfast! A free morning for food and drink founders who want the real story on what it takes to grow a brand.

No fluff. No theory. Just honest conversations, practical insights, and people who’ve actually done it.

Hosted at Saba on South William Street, this is a relaxed but focused session designed to spark ideas, challenge thinking, and connect you with others building brands in the Irish food and drink space.

Expect a candid panel discussion followed by open conversation and proper networking (not the awkward kind).

The Panel

Hosted by Shemaine Doyle (Founder, BRAVE), joined by:

• Annie Dunne (The Art of Grate Food)
• John Brennan (Tesco Ireland)
• Kelly MacKenzie (White Bear Studio)
• Gillian Wilson (Milish Foods)
• Paul Cadden (Saba)

Together, they’ll dig into what actually drives growth; from getting listed (and staying listed), to building a brand that stands out, to navigating the messy reality of scaling a business.

After the panel

We’ll open the floor for questions, discussion, and the kind of conversations you don’t usually get in a panel setting.

What to expect

• Straight-talking insights from people in the thick of it
• Honest takes on what works (and what really doesn’t)
• A curated room of founders, operators, and industry voices
• Meaningful connections, not just business cards
• Good coffee, proper breakfast, and a great start to your day

About BRAVE

BRAVE is a plug-and-play marketing team built for food and drink brands that want to grow properly.

Founded by Shemaine Doyle, BRAVE exists to challenge the usual marketing noise and focus on what actually moves the needle.

With experience across Ireland, the UK, and the Middle East, the team has helped launch, scale, and grow brands including Costa Coffee, Pret A Manger, Milish Bakery, BFree, OffBeat Donuts and more.

Strategy, execution, and no-nonsense thinking... that’s where BRAVE comes in.

If you’re building a brand, this is your room.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Brave Marketing