The Big Game, Bigger Ads 2027: A Look Back at Super Bowl LXI Commercials
About this Event
The confetti has settled, the champions have been crowned and now it's time to break down the other competition everyone was watching: the commercials.
Join AMA Baltimore for our third annual Super Bowl ad showdown as we relive the biggest, boldest, funniest, and most talked-about commercials from Super Bowl LXI. From celebrity-packed spectacles and emotional storytelling to surprise brand moves and costly misfires, we'll put the year's most memorable ads under the microscope.
Watch the commercials on the big screen alongside fellow marketers, creatives, business leaders, and advertising enthusiasts as our expert panel dissects what worked, what didn't and why. Together, we'll debate the strategies, creative decisions, audience impact and brand outcomes behind the ads that dominated conversations long after the final whistle.
And because every fan has an opinion, you'll get to cast your vote throughout the evening to help crown the night's biggest winners, biggest misses, and fan favorites.
Whether you come for the marketing insights, the spirited debate, the networking or simply the commercials themselves, this is your chance to experience the world's biggest advertising stage from an insider's perspective. Wear your favorite football gear, grab a drink, and get ready for an evening where marketing strategy meets game-day energy!
Why Attend?
- Be the Judge - Vote live throughout the event as ads compete in six categories head-to-head
- Behind-the-Ads Analysis - Go beyond the headlines and hear marketing experts unpack the strategy, creative execution, audience targeting and business impact behind this year's biggest commercials.
- Expand Your Network - Connect with marketers, creatives, brand strategists, agency professionals, business leaders and students from across the Baltimore region.
- Enjoy Tasty Food & Drinks - Your registration includes complimentary appetizers and one drink ticket, with additional food and beverages available for purchase from B.C. Brewery's extensive menu.
- Experience the Year's Most Fun Marketing Event - Equal parts marketing workshop and sports watch party, this annual AMA Baltimore tradition delivers learning and entertainment in one unforgettable evening.
Event Details
Thursday, February 18, 2027 | 6:00 – 9:00 pm
B.C. Brewery | 10950 Gilroy Rd, Suite F | Hunt Valley, MD 21031
Discounted early-bird ticket prices for members and non-members are good through Friday January 15, 2027.
Ticket sales will end two hours prior to the event’s start time. Non-members rate will increase 24 hours before the event.
Many thanks to our event partner, B.C. Brewery.
Leave your mark on the Super Bowl event by joining us as a sponsor. Reach out to Dov Hoffman, VP of Sponsorship, or .
If you have any questions about the Super Bowl event, please contact Amy Barley, VP of Programming.
Event Schedule
🕑: 06:00 PM - 06:30 PM
Registration, Networking & Refreshments
🕑: 06:30 PM - 08:30 PM
Super Bowl LXI Commercial Showcase, Expert Panel Analysis, Audience Voting
🕑: 08:30 PM - 09:00 PM
Networking, Final Results & Closing Conversation
Where is it happening?
Event Location & Nearby Stays:
USD 23.18 to USD 103.22
