That Thing: How to Promote Yourself Best When Self Promotion Is The Worst

A two-hour workshop with Sarah Salvatoriello of Ampersand & Ampersand (@ampersand.ampersand) and photographer Kris P (@krisp.visuals) at her Union City studio.

Self-promotion feels gross because most of it is. But the discomfort has cost you.

In two hours, we will help you find the thing — the specific, slightly inconvenient truth about yourself that you have been softening because it feels like too much. We will name it, and then we will make it sayable out loud, in writing, and on camera.

You will leave with:

• Your opening line. The one sentence you say first — the door-opener.
• A repeatable method. So you can find that sentence again every time your work evolves.
• A reframe for self-promotion. Less cringe, more clarity. Less performing, more pointing at what's already true.