SVN Workshop | Marketing for Non-Profits and Charities

Delivered by Christopher Graham, CEO of The Marketing Department, this workshop is designed to empower you to:

1. Understand what a marketing strategy is, what it can achieve, and see how investment in marketing can propel you forward.

2. Produce a marketing plan to help you achieve a goal.

3. Gain an understanding of the different channels and resources required.

What to Expect

🚀 Engaging Sessions: Dive into interactive sessions designed by the TMD team.

🔍 Practical Insights: Gain actionable insights and real-world strategies that you can implement immediately for maximum impact.

🤝 Networking Opportunities: Connect with like-minded professionals, share experiences, and build valuable connections within the charitable sector.

💡Q&A Sessions: Get your burning questions answered by Christopher Graham, tailored to address the specific challenges faced by non-profits.

Who Should Attend?

· CEOs and team members responsible for marketing

· Marketing and communications professionals

· Fundraising professionals

· Service managers

About The Facilitator

Chris is a marketing and social impact leader committed to helping charities and purpose-driven organisations grow their reach, resilience and income. As Founder and CEO of The Marketing Department (TMD), he partners with organisations across the third sector to strengthen their brands, diversify revenue streams and build sustainable long-term impact.

With over 20 years’ experience, Chris blends commercial insight with mission-led strategy, supporting charities to enhance fundraising, digital presence and stakeholder engagement. His work has helped organisations such as Stepping Stones for Families, PEEK, The Abaseen Foundation, MindMosaic, SOHTIS, MISS and Indepen-dance to scale their influence and unlock new opportunities.

Alongside leading TMD, Chris served as Chair of Stepping Stones for Families (2020–2023), championing financial resilience and innovative income development. He is also an experienced event director, delivering impactful programmes that unite sectors, create partnerships and generate meaningful returns.

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Host or Publisher Specialist Volunteer Network - Inspiring Scotland