“Sugar Coated” Book Launch

Schedule

Tue Sep 08 2026 at 06:00 pm to 08:00 pm

UTC-04:00
Location

Bobst Library | 2nd Floor | Richard A. Chase North Reading Room and Event Space | New York, NY

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Join us to celebrate the launch of Sugar Coated: Unboxing the Hidden Forces Shaping America's Favorite Breakfast Food
About this Event

The Steinhardt Department of Nutrition & Food Studies invites you to celebrate the release of (University of CA Press, 2026), co-authored by Marion Nestle and Lisa Sutherland.

Join the authors for a conversation about their new book, which explores what America’s most iconic breakfast food reveals about American culture and food politics.

Marion Nestle is the Paulette Goddard Professor of Nutrition, Food Studies, and Public Health, Emerita, at New York University and author of many books about the politics of food, nutrition, health, and the environment.

Lisa Sutherland is Interim President at Jacksonville University and former Vice President of Nutrition at Kellogg Company.

After the discussion, join us for a reception, book sales, and signing with the authors. The evening will also include special recognition of Marion Nestle’s contributions to nutrition, food studies, and public health, in celebration of her 90th birthday.


About the Book

World-renowned food politics expert Marion Nestle joins forces with former cereal executive Lisa Sutherland to examine what cereal boxes reveal about American culture and food politics. If you want to understand how the food business works, just have a look at a box of breakfast cereal. Hardly anything on supermarket shelves is bigger, bolder, or more deliberately designed. The fiercely competitive industry that brings us Cheerios, Froot Loops, and Trix sells a distinctly American dream: indulgence and health in one convenient package.Cereal boxes chronicle our shifting national obsessions with health, ingredients, dietary advice, and American culture. They show us what sells food: cartoons for kids, athletes for men, weight loss for women. And hidden in the history of cereal package designs, we find clues to the corporate lobbying that shapes agricultural policy, health claims, and labeling regulations.Sugar Coated unboxes the influence of cereal companies on food policy and the power of marketing, revealing, in the process, why Big Food is so good at selling profitable products regardless of their effects on health.


As a part of NYU's commitment to global inclusion, our events and initiatives are open to individuals of all backgrounds and identities.


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Where is it happening?

Bobst Library | 2nd Floor | Richard A. Chase North Reading Room and Event Space, 70 Washington Square South, New York, United States

Event Location & Nearby Stays:

Tickets

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