Storytelling Reimagined: A Blueprint for Community-Centered Marketing

Schedule

Fri Feb 21 2025 at 08:30 am to 12:30 pm

UTC-05:00

Location

Next Stage | Charlotte, NC

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Step into the new year ready to elevate your nonprofit's marketing efforts and unlock the power of community-driven storytelling!
About this Event

Start the Year with a New Narrative: Harness Community Voice for Marketing Success
Kick off your year with purpose and clarity in this dynamic four-hour workshop designed to help you amplify impact and spark growth through community-centered marketing. Together, we’ll explore how to infuse community voice into your messaging, using asset-based storytelling and audience-specific strategies to engage and connect with a wide range of stakeholders.

Join Next Stage's Helen Hope Kimbrough (Senior Director of Community Voice) to explore practical strategies and tools for successful community-centered marketing.

Through hands-on exercises and interactive discussions, you'll redefine narratives, craft marketing messages that highlight community strengths, and master practical approaches to program recruitment and outreach. A guided storyboarding activity will leave you with refined and actionable tools to honor lived experiences, showcase program impact, and attract participants and partners.

Learning Objectives

  • Understand Asset-Based Storytelling: Create marketing narratives that highlight community strengths and lived experiences.
  • Incorporate Storyboards for Impact: Design compelling campaigns through a hands-on storyboarding exercise.
  • Boost Program Recruitment: Use community-centered storytelling to showcase impact and attract participants.
  • Craft Audience-Specific Messages: Develop messaging that honors community voice and maximizes engagement.

Don't miss this opportunity to explore how community voice can make your organization stronger. Space is limited - reserve your spot now!


About Next Stage

Next Stage partners with nonprofits, private sector companies, government agencies, faith institutions, health organizations, philanthropy, and community leaders to develop and implement effective strategies that center community voice, foster collaboration, mobilize movements, and fuel social change. To learn more, visit our website at www.nextstage-consulting.com.

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Where is it happening?

Next Stage, 1800 Central Avenue, Charlotte, United States

Event Location & Nearby Stays:

Tickets

USD 125.00 to USD 149.00

Next Stage

Host or Publisher Next Stage

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