Somerset Innovation Hub: Innovation Workout

Innovation isn’t just about having a great idea; it’s about finding the right approach to deliver it. Whether you are launching a new venture, developing a fresh product, or looking to pivot or extend an existing business, this fully funded one-day workshop provides a structured, high-impact environment to turn your vision into a validated blueprint.

Why Attend?

Most ideas fail not because the product is bad, but because the business model hasn’t been "stress-tested." This workshop moves you beyond theory. You will use proven industry tools to map out your strategy, identify hidden opportunities, and get the external perspective needed to succeed.

What You Will Gain:

• Master Innovation Best Practice: Learn the frameworks used by successful modern enterprises to structure growth and minimize risk.
• Blueprint Your Strategy: Use the Business Model Canvas to turn "ideas in your head" into a visual, actionable plan.
• Modernise Your Approach: Look at how other successful businesses operate to find smarter, more profitable ways to deliver what your customers need.
• Collaborative Stress-Testing: Innovation is a team sport. You will work alongside a cohort of peers to exchange insights, challenge assumptions, and gain fresh perspectives that are impossible to see from the inside.
• Expert Validation: Culminate your day by presenting your findings to expert facilitators for direct feedback and professional guidance on your next steps.

The Outcome

You’ll leave the room with more than just a notebook. You’ll walk away with a comprehensive blueprint for your business model, the confidence of peer-validated thinking, and a clear roadmap for your next stage of planning.

Who should attend?

This workshop is designed for forward-thinking individuals ready to take their ideas to the next level, specifically:

• Aspiring Entrepreneurs looking to build a solid foundation for a new venture.
• Business Owners & Leaders aiming to pivot or refresh their existing business model.
• Product Managers & Innovators tasked with launching new products or services within an established organization.

What should I bring?

To get the most out of the day, please come prepared with:

• A specific project or idea: Whether it’s a "back of the napkin" concept or a fully trading business, having a focal point will make the practical exercises much more valuable.
• An open mind: Be ready to share your thinking and receive constructive feedback from your peers.
• A laptop or tablet: Useful for digital mapping, though we will also provide plenty of physical materials for hands-on work.

The Somerset Innovation Hub

Delivered by The University of Exeter, part of the world-renowned SETsquared partnership, in collaboration with Somerset Council.

The Somerset Innovation Hub aims to catalyse a vibrant digital innovation ecosystem and support scalable, high-growth businesses through structured programming, events, advisory services, and sector-specific initiatives.

This project is part-funded by the UK Government through the UK Shared Prosperity Fund.

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Host or Publisher Exeter Innovation Accelerator