Social Media Strategy - Learn how to plan your social media content

Do you find yourself stuck on what to post on social media, only to realise the ideas just aren’t coming?

Or maybe you do have ideas, but they’re so jumbled up that you can’t seem to get them out of your head and onto your accounts.

Or perhaps you have those lightbulb moments about what to share, but when it’s time to post, you can’t remember what they were!

What you need is a strategy! Now, don’t run for the hills—think of it simply as a “plan.”

Planning and creating social media content can feel overwhelming, but here’s the good news: you can easily set up a plan that will help you get organised, freeing up your time and energy to focus on other areas of your business.

In the workshop we'll cover:

• Knowing your audience so the content you create is tailored for them
• How to make content planning fun
• Key content themes to keep your audience engaged
• Key content formats to use or experiment with
• Creating a content calendar to keep the ideas and content creation flowing for the next few months and beyond
• Content creation tips
• How to reuse your content to make it go further for you

By the end of the session, you’ll have planned at least your next 2 month’s content and feel focused and clear about what you need to do to keep this going for the rest of the year.

Your trainer

I’m Kat, Social Media Marketing specialist. I set up Stripe Social in 2019 following redundancy after working in public sector communications for 10 years. It's my mission to take away the overwhelm and confusion you’re feeling about your social media, free up your time and help you feel great about your business!

Please note this workshop is fully funded for women in Lancaster District** However, as places are limited and we are accountable to our funders, and so, due to people booking a place and not turning up, we are changing a deposit which will be refunded for everyone who attends (minus the booking fee)

**Women outside of the district are welcome to join us for a small charge.

Host or Publisher The Growing Club