Social Media for Business

Mae'r rhestriad hwn o Eventbrite ar gael yn Gymraeg. This Eventbrite listing is available in Welsh.

Wednesday 25th February - 14:00-16:00: Choosing the Right Platforms for Your Business

Wanting to get on Socials but not sure which social media platforms are right for your business? This interactive workshop is built for new entrepreneurs who want to cut through the noise and make smart, strategic choices. We’ll explore the strengths of each major platform (like Instagram, Facebook, TikTok, LinkedIn, and more), how to match them with your target audience, and what kind of content works best where. Through guided exercises and real-world examples, you’ll leave with a clear social media strategy that fits your brand—and doesn’t burn you out.

Wednesday 11th March - 11:00-13:00: How to Create Content Pillars for Social Media

Post with Purpose: Create Your Content Pillars Like a Pro

Tired of staring at a blank screen wondering what to post? This fun, hands-on workshop is made for new entrepreneurs who want to stop guessing and start posting with confidence. I’ll show you how to create content pillars—aka your secret weapon for stress-free, on-brand social media. You’ll walk away with a clear plan, tons of ideas, and a repeatable system that makes showing up online way easier (and way more fun). No fluff, no jargon—just good vibes and solid strategy.

Wednesday 25th March - 11:00-13:00: Content Creation (Static, Audio & Written)

Let’s Get Creating! A Fun, Beginner-Friendly Content Workshop for Entrepreneurs

You’ve got a business idea—now it’s time to tell the world! Whether it’s eye-catching graphics, scroll-stopping captions, or podcast-worthy audio, this interactive workshop will show you how to create content that actually connects. Perfect for new entrepreneurs, we’ll break down the basics of static visuals, written word, and audio content in a way that’s easy, fun, and totally doable (no fancy equipment or marketing degree required). Come ready to learn, play, and leave with a content game plan you’re excited about!

Wednesday 8th April - 11:00-13:00: Practise makes Perfect

Let’s put everything into practice!

Today’s session is all about applying your new social media knowledge. Bring your laptop and any questions you have—Destiny will be on hand to guide you step-by-step as you build and improve your social media platforms.

This is your time to make real progress: whether you want to refine your profiles, work on upcoming posts, or get feedback on your content ideas, Destiny is here to help and support you throughout the session.

The sessions will be held by Destiny Kirk, who is the founder of Yellow Hat and from a young age she's nurtured her dream of creating something impactful, as well as a passion for helping small businesses reach their full potential. She is an alumni of University of South Wales graduating with a Advertising Design which have given Destiny the foundation to use skills in a way which is truly helpful.

*Attending all four sessions isn't essential, but we recommend doing so to get the most value from the programme*

GDPR and Data Consent

Information you provide will be held in accordance with GDPR, Data Protection Act 2018, Freedom of Information Act 2000 and our personal Privacy Statement available on our website. I understand attendance information will be shared with collaborators (USW & Yellow Hat) for the purposes of impact monitoring and evaluation only.

About USW Exchange

USW Exchange is the hub for business and engagement at the University of South Wales, based on the Newport and Treforest Campus. We work with organisations to create connections that bridge academia and industry.

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Host or Publisher University of South Wales / Prifysgol De Cymru