Social media 101: create engaging content with Rachel Beaney

Boost your social media game with Rachel Beaney as you learn the key skills behind effective, engaging content.

This hands‑on workshop is perfect for small business owners, creatives and anyone looking to sharpen their social media skills. Whether you’re just starting out or already posting regularly, you’ll learn how to plan, create and share content that genuinely connects with your audience.

The workshop features a session from experienced social media strategist, Rachel Beaney, where you’ll learn:

• How to create engaging short‑form video content for Instagram reels, Facebook stories, YouTube shorts and TikTok
• Simple caption formulas that boost reach and engagement
• Apps and tools to help you post with confidence

Why This Workshop Matters

• Learn from creators who produce content daily
• Build confidence showing up online as your authentic self
• Meet and network with local creators and business owners

Plus, learn what services are available at CBCity’s own creative studio space, Studioventure and how it can support your content long‑term.

Studioventure perks – available exclusively to workshop participants

• New Canterbury-Bankstown businesses (under 2 years) receive 5 FREE hours of studio time (valued at $375)
• All workshop attendees who are registered businesses get 2 FREE studio hours (valued at $220)
• Exclusive Studioventure tour at 7:40pm – make sure you tick the option to reserve your spot in the registration form

Additional details

• Guided by experienced creators
• FREE to attend – registration is necessary
• Suitable for beginners – no prior experience required
• Participants must be representing a business
• Limited to 50 spots – register early to secure your place
• Light snacks and drinks provided

This workshop focuses on business social media. Council social media accounts operate under separate policies and standards. Views and techniques shared by the facilitator are practical industry examples and do not represent Council policy.

Know what’s Happening Next — before everyone else does.

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Host or Publisher Studioventure, an initiative of CB City