Small Budgets, Big Brains: The Art of Doing More With Less

Small Budgets, Big Brains - what we can learn about doing more with less.

Because let’s be honest… not many of us are blessed with “here’s £500k, go wild” budgets.
Most of us are grafting away with small spends, tight timelines, and targets that make you want to lie down in a dark room.

So this month, we’re diving into the clever stuff - the scrappy, smart approaches that make every penny pull its weight.

Your Speakers

⭐ Ramial Aqeel
Rami’s known for squeezing performance out of budgets that would make most marketers weep. Expect honest insight, clever thinking, and things you can try the next morning.

⭐ Dean EB – Paid Media Lead
Dean brings deep paid media experience and a very real understanding of how to make strategy work when budgets aren’t playing ball.

⭐ Alice Yan – THG
Alice will be lifting the lid on how to create brilliant, effective creative without needing a whole Hollywood production budget.

What the night’s all about

👉 Creative testing when your budget’s barely stretching to oat milk
👉 Making smart decisions with small spends
👉 How to scale creative without losing your mind
👉 Real examples from real practitioners working with the SMEs

This is practical PPC… the type you can yoink and use straight away.

Why we run these events

We’ve learnt one thing running these for over two years now:

We don’t do this for fancy venues.
We don’t do it for clout.
We do it for you lot - the marketers and underdogs who just want a space to learn without the industry nonsense.

Who it’s for

• PPCers working with real-world budgets

• Freelancers looking for ideas, not hype

• Juniors trying to learn without being patronised

• In-house marketers fighting tooth and nail for every pound

• Anyone who enjoys northern sarcasm and free snacks

What to expect

✨ Three short, punchy talks
✨ Actionable takeaways
✨ Good people + good chat
✨ Zero egos, zero jargon
✨ Snacks likely sourced from Aldi with love

Tickets

This event is free so pop your name down so we know how many chairs to steal from the meeting rooms.

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Host or Publisher Performance Academy